Are you a strategic marketing leader with a passion for driving demand generation, product storytelling, and market expansion NetCom Learning is seeking an AVP, Product Marketing to lead a team of product marketers, craft compelling go-to-market strategies, and drive brand awareness and lead generation for our vendor solutions.
What's in it for you
- Lead & mentor a high-performing team of product marketers focused on B2B & B2G growth.
- Shape product positioning & storytelling to drive engagement and sales enablement.
- Own the marketing strategy for assigned vendors, aligning with sales & inside sales teams
- Oversee multi-channel marketing campaigns across content, digital, social, and automation tools.
- Drive key KPIs : lead generation, learner acquisition, and revenue growth.
What You'll do
Lead & Execute Product Marketing Strategies - Own the go-to-market approach, positioning, and messaging for key vendors & target audiences.Sales Enablement & Collaboration - Educate internal teams on solution messaging, value propositions, and customer challenges to optimize sales conversations.Campaign Management & Lead Generation - Develop 360 marketing strategies, including content, digital, social media, and AI-driven campaigns to drive engagement.Market Insights & Customer Journey - Leverage data and market trends to refine customer journey mapping & product lifecycle strategies.Brand Awareness & Thought Leadership - Craft compelling storytelling & marketing narratives to position NetCom Learning as an industry leaderRole : Head - Marketing
Industry Type : IT Services & Consulting
Department : Marketing & Communication
Employment Type : Full Time, Permanent
Role Category : Marketing
Education
UG : Any Graduate
PG : Any Postgraduate
Skills Required
Lead Generation, Sales, Campaign Management, Social Media, Sales Enablement, Automation Tools, Brand Awareness, product life cycle