Job Overview
Huemn is seeking a dynamic Digital Marketing Executive to join our team in Hyderabad. This is a full-time, junior-level position, requiring 1 to 3 years of relevant work experience. The successful candidate will play a crucial role in enhancing our online presence, driving traffic, and engaging with our target audience through various digital marketing strategies.
Qualifications and Skills
- Proficiency in Google Analytics is essential for tracking and analyzing campaign performance to optimize digital marketing strategies (Mandatory skill).
- A deep understanding of SEO Optimization techniques to improve website visibility and search engine ranking is a key requirement (Mandatory skill).
- Experience in Content Marketing to create and distribute valuable content that attracts and engages target audiences (Mandatory skill).
- Proficiency in Social Media Advertising to effectively target and reach audiences across multiple platforms is required.
- Familiarity with Email Marketing Platforms such as Mailchimp for creating and managing effective email campaigns is mandatory.
- Hands-on experience with Pay-Per-Click (PPC) Advertising to drive targeted traffic and maximize conversions is essential for this role.
- Proven competence in Google Ads for effective digital advertising and keyword bidding management is required.
- Strong ability in Data Analysis and Reporting Tools to assess performance metrics and drive data-driven decision making is expected.
Roles and Responsibilities
Develop and execute innovative digital marketing strategies to enhance Huemn's online presence and brand awareness.Utilize Google Analytics and SEO Optimization to monitor and improve website and campaign performance.Create engaging and relevant content for various digital platforms to attract and retain customers.Manage and optimize social media advertising campaigns to effectively reach and engage target audiences.Plan, create, and execute email marketing campaigns using platforms like Mailchimp to maximize outreach.Oversee Pay-Per-Click (PPC) and Google Ads campaigns to drive targeted traffic and deliver measurable ROI.Conduct in-depth data analysis to assess the effectiveness of campaigns and generate detailed reports.Collaborate with the internal teams to ensure brand consistency and leverage synergies across marketing efforts.