Area Sales Manager

Job Title : Area Sales Manager / Branch Manager Department :

Sales Location : Vadodara

Reporting To : Zonal Sales Head / National Sales Head

Employment Type : Full-Time

Experience : 5–10 Years Industry :

Consumer Electronics / Home Appliances

Applicants from brands including LG, Samsung, Haier, Whirlpool, Panasonic, Daikin, or Voltas will be given preference.

Company Overview

Indkal Technologies is a fast-growing Indian consumer electronics and home appliances company, founded in 2020 and headquartered in Bengaluru. The company operates under global trademark licensing agreements for brands such as Acer and Black & Decker, and has also introduced its in-house brand Wobble. With a strong emphasis on ‘Make in India’, the company manufactures over 70% of its product range locally and aims for 90% localization by end of 2024. Indkal’s diverse product portfolio includes Smart TVs, Air Conditioners, Washing Machines, Smartphones (launching 2025), and TWS Audio Products. Indkal is currently present in 12,000+ retail stores across India and is on a path of aggressive growth, aiming to become one of the leading players in the Indian consumer electronics space.

Key Responsibilities

• Drive regional sales strategy and execution for assigned territories in alignment with company goals.
• Manage and grow business through distributors, retailers, and direct dealers.
• Achieve and exceed monthly, quarterly, and annual sales targets across all product categories.
• Monitor and analyze market trends, competition, and consumer preferences to develop proactive strategies.
• Lead a team of Area Sales Executives and RSO – setting targets, tracking performance, and providing coaching.
• Ensure efficient execution of product launches, promotional activities, and trade marketing initiatives.
• Maintain optimal stock levels, sales forecasting, and timely collections across channels.
• Build and maintain long-term relationships with trade partners to ensure customer satisfaction and loyalty.
• Provide timely reports and feedback to management on sales performance and market dynamics.
• Coordinate for Customer Service operations in assigned city / town for smooth after sales service.

Requirements