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Assistant Team Lead, Content Marketer

Assistant Team Lead, Content Marketer

ConfidentialGurgaon / Gurugram
16 days ago
Job description

Overview :

  • Cvent is a leading meetings, events and hospitality technology provider with more than 4,800 employees and nearly 22,000 customers worldwide
  • Founded in 1999, the company delivers a comprehensive event marketing and management platform for event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group / MICE and corporate travel business
  • The DNA of Cvent is our people, and our culture has an emphasis on fostering intrapreneurship a system that encourages Cventers to think and act like individual entrepreneurs and empowers them to act, embrace risk, and make decisions as if they had founded the company themselves
  • We foster an environment that promotes agility, which means we don't have the luxury to wait for perfection
  • At Cvent, we value the diverse perspectives that each individual brings
  • Whether working with a team of colleagues or with clients, we ensure that we foster a culture that celebrates differences and builds shared connections

About the role :

  • We are seeking a talented content writer cum marketer to join our dynamic team
  • The ideal candidate will have 5+ years of experience in content writing and B2B marketing, and a strong understanding of digital marketing strategies
  • As a Senior Associate, the candidate will play a crucial role in implementing content strategies that drive traffic, engagement, and lead conversions through marketing campaigns
  • In This Role, You Will :

  • Create high-quality and engaging content, including blog posts, articles, eBooks, whitepapers, and case studies, after thorough research on industry trends and target audience behavior
  • Collaborate with cross-functional teams, including designers, developers, and marketing managers, to ensure cohesive and impactful content delivery
  • Optimize content for search engines and implement SEO best practices to increase organic traffic and visibility
  • Execution of comprehensive content marketing strategies across various channels, including websites, blogs, and email campaigns
  • Analyze and report on the performance of content marketing efforts, providing actionable insights and recommendations for improvement
  • Stay up to date with the latest industry trends and best practices in content marketing to drive innovation and continuous improvement
  • Heres What You Need :

  • Bachelors degree in English language, marketing, communications, journalism, or a related field
  • Proven experience in content marketing, ideally in a fast-paced global agency or digital marketing environment
  • Strong understanding of digital marketing strategies, SEO, and content management systems
  • Excellent written and verbal communication skills, with a keen eye for detail and the ability to adapt to different brand voices
  • The candidate should have strong project and time management skills to effectively prioritize tasks, meet deadlines, and handle multiple projects simultaneously
  • Skills Required

    Digital Marketing, Project Management, Content Marketing, Content Writing, Communication, Seo

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