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Analyst Product & Strategic Marketing

Analyst Product & Strategic Marketing

ConfidentialBengaluru / Bangalore, India
9 days ago
Job description

At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.

Job Overview

Coordinates, supports and manages marketing plans and initiatives in alignment with cross-functional teams (e.g., sales, strategic sourcing, product marketing, etc.). Implements new product development and launch activities to drive business results.

Job Responsibilities :

  • Participating in strategy sessions to identify new industry or product opportunities.
  • Partnering with various marketing and sales teams for industry intelligence.
  • Collaborating with internal business teams regarding market issues and initiatives.
  • Developing content that results in lead generation and product sales.
  • Collecting and analyzing data regarding customer needs, market trends, product concepts, and competitive evaluation.
  • Developing go-to-market and sales enablement tools to launch and promote key product ranges across all media.
  • Analyzing campaign performance, effectiveness, and growth and makes recommendations to improve response and ROI.
  • Managing relationships with external agencies to meet campaign requirements.
  • Collaborating with other marketing team members to develop compelling value propositions for products.

Desired Candidate Profile :

  • Generally requires Bachelors degree in appropriate field with a minimum of 5 years of progressively responsible professional level experience Masters degree or higher or local equivalent may be preferred at this level
  • Business Analytics : Knowledge of technologies, techniques and practices for the evaluation of business performance data ability to analyze business performance using advanced statistical methods to predict trends and providing forecasts that drive business decisions and business planning.
  • Deliver to Achieve Plan : Knowledge of delivering results to meet or exceed established goals and objectives ability to plan and organize both time and resources, in the short and long term, to get things completed and deliver financial impact.
  • Data-Driven Decision Making : Knowledge of the data-driven decision-making process and associated tools and techniques ability to gather and analyze data to make organizational decisions that align with strategic business objectives and goals.
  • Focus to Go Fast : Knowledge of setting priorities and delivering at pace by efficiently managing time and resources ability to drive critical activities to completion.
  • Marketing Analytics : Knowledge of methodologies, technologies, and processes used to collect, analyze, and utilize marketing data ability to evaluate the marketing effectiveness to predict future market behaviors and trends.
  • Marketing Campaigns : Knowledge of marketing campaign types, plans, strategies, and tools ability to use this knowledge to design and launch effective marketing campaigns.
  • Marketing Intelligence : Knowledge of market intelligence concepts, systems, and tools ability to use this knowledge to determine market opportunities, strategies, metrics and facilitate data-driven marketing decisions.
  • Content Marketing : Knowledge of content marketing processes and techniques ability to create, edit and update content on various platforms, websites and publications to ensure its quality and consistency in marketing programs / events.
  • New Product Development (NPD) : Knowledge of methodology, processes, and strategies of new product development ability to develop an effective new product development (NPD) strategy and process to generate a range of products, services, and value propositions aligned with the organization's overall marketing and business strategy.
  • Market Research : Knowledge of market research ability to collect, collate and analyze information about existing or potential markets and market needs.
  • Marketing Channels : Knowledge of marketing options and opportunities ability to advertise an organization's products, services and brand through various channels.
  • Marketing Strategy and Positioning : Knowledge of market research, segmentation, and channels ability to use business models to develop and implement marketing strategies, objectives, and tactics as well as establishing a communications plan.
  • Competencies

    Values : Integrity, Accountability, Inclusion, Innovation, Teamwork

    ABOUT TE CONNECTIVITY

    TE Connectivity plc (NYSE : TEL) is a global industrial technology leader creating a safer, sustainable, productive, and connected future. Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, energy networks, automated factories, data centers, medical technology and more. With more than 85,000 employees, including 9,000 engineers, working alongside customers in approximately 130 countries, TE ensures that EVERY CONNECTION COUNTS. Learn more at and on , , and

    WHAT TE CONNECTIVITY OFFERS :

    We are pleased to offer you an exciting total package that can also be flexibly adapted to changing life situations - the well-being of our employees is our top priority!

  • . Competitive Salary Package
  • . Performance-Based Bonus Plans
  • . Health and Wellness Incentives
  • . Employee Stock Purchase Program
  • . Community Outreach Programs / Charity Events
  • . Employee Resource Group
  • IMPORTANT NOTICE REGARDING RECRUITMENT FRAUD

    TE Connectivity has become aware of fraudulent recruitment activities being conducted by individuals or organizations falsely claiming to represent TE Connectivity. Please be advised that TE Connectivity never requests payment or fees from job applicants at any stage of the recruitment process. All legitimate job openings are posted exclusively on our official careers website at te.com / careers, and all email communications from our recruitment team will come only from actual email addresses ending in @te.com . If you receive any suspicious communications, we strongly advise you not to engage or provide any personal information, and to report the incident to your local authorities.

    Across our global sites and business units, we put together packages of benefits that are either supported by TE itself or provided by external service providers. In principle, the benefits offered can vary from site to site.

    Skills Required

    Intelligence, Campaigns, Business Analytics, Analytics, New Product Development, Channels, Market Research, Content

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