Sales And Marketing Specialist

Role Overview

Marketing Ninja role reports to Director – Retail & Brand Development. The mission is to build strong Tea retail presence across Assam's key tourist destinations, ensuring every second traveler experiences authentic tea before leaving Assam.

Key Responsibilities

• Lead expansion of brand across Assam's airports, railway stations, tourist towns, hotels, and cultural hubs
• Identify and onboard new retail partners, experience counters, and flagship stores
• Create and execute brand campaigns celebrating 'Assam's Tea Legacy'
• Design collaborations with Assam Tourism and curate immersive chai experiences
• Build consistent digital and offline visibility through engaging content and events
• Be the voice and face of brand — engage, listen, and connect with customers
• Launch loyalty programs and experiential chai sessions
• Define and achieve monthly and quarterly sales targets
• Drive performance, profitability, and marketing ROI across all outlets
• Build and lead a passionate team of retail storytellers and chai ambassadors

Requirements

Mandatory Requirements

Preferred Requirements

Skills Required

Storytelling, Retail Development, Sales