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Social Media Strategist

Social Media Strategist

Rishita maddeyKochi, Kerala, India
8 days ago
Job description

Location : India / UAE / Singapore (Remote with flexibility)

Type : Freelance / Part-time (with potential to grow)

I'm looking for a data-driven yet creative social media strategist to help scale my content and community in the luxury fashion, beauty, and lifestyle space.

What You'll Do

  • Analyze Instagram Insights → Track performance, retention graphs, follower vs non-follower engagement, hook drop-off %, and identify what's working.
  • Content Strategy → Suggest optimizations to improve retention and virality across Reels.
  • Creative Packaging → Help script and package content (hooks, captions, formats) in ways that maximize saves, shares, and reach.
  • Trend Mapping → Spot trending formats, sounds, and cultural moments in India / UAE relevant to luxury audiences.
  • Growth Guidance → Recommend data-backed strategies to consistently hit 100K+ views.

You're a Fit If…

  • You have proven experience with creators or brands in fashion, luxury, or lifestyle.
  • You're comfortable reading analytics AND turning them into actionable creative ideas.
  • You understand the Indian and / or UAE luxury consumer mindset.
  • You've helped scale accounts with viral content (100K–1M views).
  • You're skilled at short-form storytelling (hooks, scripts, keyworks, trending audios and captions).
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    Social Media Strategist • Kochi, Kerala, India

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