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Denzour Nutrition - Growth Manager - Performance Marketing
Denzour Nutrition - Growth Manager - Performance MarketingDenzour Nutrition Pvt ltd • Sarita Vihar,Delhi, India
Denzour Nutrition - Growth Manager - Performance Marketing

Denzour Nutrition - Growth Manager - Performance Marketing

Denzour Nutrition Pvt ltd • Sarita Vihar,Delhi, India
1 day ago
Job description

Job Title : Growth Manager - Performance Marketing.

Company : Denzour Nutrition Pvt. Ltd

Location : Jasola, New Delhi (Work from Office). About Denzour Nutrition. Denzour Nutrition is a fast-growing nutraceutical brand offering high-quality whey protein, pre-workouts and wellness supplements through our website, Amazon, Flipkart and other channels. We are on a mission to scale Denzour into a multi-X growth brand and are looking for a data-driven Growth Manager to lead our digital growth engine

Role Overview :

  • We are looking for a Growth Manager who can drive business growth through performance marketing, Google Ads, Meta (Facebook & Instagram) Ads, and overall digital marketing & social media strategy.
  • The ideal candidate is someone who has scaled brands profitably, understands D2C / e-commerce funnels, and can own performance numbers end-to-end

Key Responsibilities :

  • Performance Marketing & Paid Media. Plan, execute and optimise Google Ads (Search, Display, Shopping, YouTube) campaigns for sales and ROAS.
  • Plan, execute and optimise Meta Ads (Facebook & Instagram) for conversion-focused campaigns.
  • Build and manage full-funnel campaigns (awareness - consideration - purchase - retention)
  • Run A / B tests on creatives, audiences, landing pages and ad copies to improve performance.
  • Track daily / weekly performance (CPC, CTR, CPM, CAC, ROAS, LTV, etc.) and constantly improve metrics.
  • Strategy & Growth Ownership. Create and execute data-driven growth strategies for all paid channels
  • Identify new growth opportunities, audiences, platforms and experiments to scale revenue.
  • Own monthly growth targets and work closely with founders to plan and deliver them
  • Digital Marketing & Social Media Strategy. Oversee overall digital marketing strategy including website traffic, conversion rate and remarketing
  • Plan and guide social media strategy for Instagram, Facebook and other relevant platforms to align with performance goals.
  • Coordinate with content / creative teams to ensure high-converting creatives and messaging
  • Influencer & Affiliate Marketing :

  • Manage and guide the influencer marketing team to drive measurable sales and brand visibility.
  • Build and scale an affiliate marketing ecosystem (creators, communities, partners) for revenue generation
  • Track influencer & affiliate performance and optimise for ROI.. Analytics & Reporting. Set up proper tracking using tools like Google Analytics, Pixel, UTM, etc
  • Build weekly and monthly performance reports with clear insights and action points
  • Use data to drive decisions on budgets, channels, campaigns and creatives.. Requirements.
  • Proven experience in performance marketing with strong hands-on expertise in : . Google Ads. Meta Ads (Facebook & Instagram).
  • Strong understanding of data-driven marketing, campaign optimisation and growth metrics
  • Experience in handling overall digital marketing and social media strategies.
  • Demonstrated experience in scaling a brand to multi-X growth (preferably D2C / e-commerce).
  • Experience in managing influencer marketing and affiliate marketing for sales generation.. Strong analytical skills and comfort with numbers, dashboards and reports
  • Ability to work in a fast-paced, growth-focused environment and take ownership of results.. Preferred / Added Advantage.
  • Prior experience in nutrition / supplements / fitness / health / wellness or similar industry
  • Experience with marketplaces like Amazon and Flipkart from a performance / growth perspective
  • (ref : iimjobs.com)

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    Performance Marketing Manager • Sarita Vihar,Delhi, India

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