Growth and Performance Marketing Manager
RipplesIndia GroupMumbai, Maharashtra, India24 days ago
Job descriptionLead GTM for new product features and enhancements drive product adoption. Create positioning messaging and communication briefs aligned with client personas (traders investors HNIs). Collaborate with Product Design and Compliance to deliver high-impact campaigns across digital touchpoints. Manage influencer & PR collaborations to amplify new launches and feature stories. Develop sales enablement content and internal training material for RMs dealers and front-line staff. Track campaign effectiveness - from impressions to activation and revenue contribution. Maintain monthly dashboards mapping campaign cost reach conversion and ROI. Build frameworks for continuous optimisation and benchmarking against competition. 5 years of experience in growth lifecycle or product marketing preferably in broking industry Strong understanding of digital funnels user journeys campaign ideation & creation. Understanding on client communication product positioning & content. Hands-on with martech tools (CleverTap Netcore AppsFlyer Mixpanel Firebase). Excellent analytical ability data to decision-making mindset. Strong storytelling and cross-functional communication skills. Comfort with a high-paced multi-stakeholder environment.
Growth & Performance Marketing Manager
Location- Goregaon Mumbai (Work From Office)
Were looking for a data-driven creative and execution-focused Performance Marketing Manager to drive adoption engagement and retention across organisation digital ecosystem.
The role blends Growth Marketing product GTM and lifecycle management - building scalable marketing engines that connect product value to business growth.
Growth Marketing
- Build and own the full-funnel growth strategy
- Plan execute & optimise campaigns across owned (email app WhatsApp push) and paid (Meta Google X) channels.
- Leverage martech stack (CleverTap AppsFlyer Netcore) for journey orchestration segmentation and retargeting.
- Partner with analytics to identify growth levers experiment rapidly and scale high-performing journeys.
- Drive first-trade activation and reactivation funnels using data-led targeting.
Product Marketing
Performance Tracking & Reporting
Key Skills & Experience
Key Skills
Arabic Speaking,Access Control System,B2C,Account Management,Legal Operations,Broadcast
Employment Type : Full Time
Experience : years
Vacancy : 1
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Performance Marketing Manager • Mumbai, Maharashtra, India
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