Digital Content & Engagement Strategist

Studio 318 is a strategy-led design studio based out of Hyderabad. We have worked on 100+ brands in the last six years. We journey with the client to build a cohesive brand ecosystem that effectively communicates with their target audiences across business touchpoints. Our designs are aesthetic, people-driven, and authentic. Our collective background in design thinking and strength in building value-based brands allows us to articulate varied expressions through print, communication, packaging, websites, and environmental graphics.

We are seeking a Content / Social media strategist to join our growing team at Studio 318 India, Hyderabad.

The successful applicant will have :

Achieve marketing targets through design of social media strategies

Manage٫ create and publish original٫ high quality content

Keep content on social media up-to-date

Assist in creating, conducting, facilitating, improvising, participating in client and internal workshops.

Assist in creating frameworks for research and positioning methods.

Assist in conducting and aligning the research with project objectives.

Brainstorming with the Designer assigned to the projects to help come up with digital campaign ideas at the beginning of the month.

Researching various social media platforms -instagram, facebook, linkedin and twitter relevant to the brand and coming up with the campaigns accordingly.

Research for the latest visual design trends, standards and changes in social media

Develop visual and communication strategy for the assigned project in line with the brand positioning.

Coordinating with content creators to ensure videos, photos are taken according to the campaign strategy

Writing Copy for each of the posts along with the appropriate hashtags.

Overseeing the design to be matched with the guidelines

Ensure all the posts are up in a timely manner according to the schedule ( the project team, you and the designer can strategise and divide the responsibilities accordingly).

Planning and execution of ads for social media.

Qualifications

Minimum 1 year of prior experience in a similar role.

Bachelor's degree in Marketing or related field.

Experience in managing social media platforms.

Excellent verbal and written communication skills

Strong multitasking and time-management skills.

Knowledgeable about web traffic metrics.