Editorial Ownership Across All Pages : You’ll plan, assign, and review every blog, article, and asset that goes out under Traya’s domain. You’ll know what’s getting published, when, and why.
Team Management : Manage and mentor a team of writers (in-house + freelance). Help them grow, fix what’s not working, and encourage them to deliver better drafts more quickly.
Content QA & Structure Review : You’ll review each piece for structure, clarity, keyword targeting, tone match, and AIO-readiness. You’re not here to grammar-check. You’re here to ensure performance.
Upload Readiness & CMS Sync : Collaborate closely with the SEO and product teams to ensure content goes live promptly, fully structured, internally linked, and compliant.
Parasite SEO Coordination : Coordinate with the ORB team to identify which blog content can be repurposed on Reddit / Quora. You’ll own the “central source of truth” and decide what goes where.
Calendar and Output Tracking : Maintain a clear publishing tracker, showing output vs plan, gaps, upcoming themes, and seasonal focus areas.
Compliance & Brand Consistency : Ensure all content follows Traya’s tone guide, medical disclaimers, and category-sensitive phrasing. No fluff, no overpromises, no marketing jargon
Requirements
6–8 years of experience in content, editorial, or publishing - ideally for a health-tech, wellness, or DTC brand
You’ve led teams before, not just been a solo writer
Comfortable handling velocity - weekly outputs, calendar management, and fast QA cycles
Familiar with CMS systems, content trackers, and SEO tools (basic Ahrefs, GA4-level comfort)
You know how to write well - but more importantly, you know how to manage others to write better
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Only 24H Left Manager • Mumbai, Maharashtra, India
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