Ecommerce Growth Manager - India

About Us :

What’s the fastest game bird in Europe? This was the question that inspired the founding of Guinness World Records back in 1955. Starting with a single book published from a room above a gym, GWR has grown to become a global multimedia brand, with offices in London, New York, Beijing, Tokyo and Dubai. Today, we deliver world-class content, not just through books, but via TV shows, social media and live events. Whatever the medium, our ultimate purpose is to make the world a more interesting, fun and positive place

JOB OVERVIEW :

We’re looking for a commercially minded and culturally fluent eCommerce Manager to lead our India online store and drive digital growth in this key market. Based in Mumbai or Pune, you’ll own the end-to-end customer journey — from web management and UX to CRM marketing and performance optimisation.

This is a hands-on, full-funnel role. You’ll not only optimise our Shopify storefront and local marketplace presence but also manage D2C campaigns, support supplier relationships, and deliver best-in-class customer experiences tailored to the Indian market.

You’ll be responsible for the performance of our India eCommerce store, ensuring a locally relevant, high-converting experience that reflects Indian consumer behaviour and purchasing preferences. You’ll also play a key role in executing D2C email and CRM campaigns, turning customers into loyal advocates of the GWR brand.

If you are passionate and proactive about eCommerce, with a strong background in web management, digital marketing, and marketplace operations, this is the role for you!

ESSENTIAL DUTIES AND RESPONSIBILITIES

Web & Store Management

• Manage and maintain the India Shopify store, ensuring all product listings, content, pricing, and promotions are localised and accurate.
• Own all merchandising updates and product pairings in coordination with global teams.
• Optimise the user experience for Indian customers, focusing on mobile-first design, speed, and conversion.
• Manage internal product data, support with new product development tailored to the India market alongside the Global Product Team.
• Provide expertise on current eCommerce industry best practice, with a CRO focus.
• Propose possible new channels of exploration (e.G. Amazon India, Flipkart, Nykaa, etc.)
• Collaborate with global eCommerce teams in London, Beijing & Tokyo to align strategy, share insights, and implement best practices.
• Oversee customer service processes related to India, including queries, fraud checks, and payment issues (including UPI).
• Regularly test and review site pages to analyse website performance, user behaviour, and sales data.

Store Operations

D2C & Digital Marketing

ESSENTIAL DUTIES AND RESPONSIBILITIES

Job Requirements and Qualifications :

Other Knowledge, Skills and Abilities :

Desired

KEY RELATIONSHIPS :