Birdeye - GTM Business Intelligence Manager

The BI Senior Manager / Manager shall provide reporting and analytics support for management to gain insights that are backed by data.

• Successful candidate is expected to have excellent business acumen, quantitative and technical skills, and can speak intelligently about the companys strategy and help us achieve operational excellence.
• Provide reporting and analytics support to entire UK organization, the global BDR organization, and the broader Sales organization.
• Monitor and manage key revenue and marketing funnel metrics to drive marketing spend efficiency & revenue growth
• Actively identify possible issues in the marketing funnel and collaborate with the leaders of marketing and sales to develop action plans.
• Actively address areas for improvement in marketing procedures, data gathering, and analytical models
• Co-lead the UK forecasting model and process, and create prediction models that campaign owners can utilize to calculate ROAS, CAC and payback period
• Maintain marketing reports and use our data to communicate performance, areas for improvement, and shared achievements or failures.
• Participate in building dashboards to transform huge datasets into insights that the marketing team can use for both proactive and reactive purposes.
• Work closely with sales and marketing leaders on reporting and analysis needs
• Work with Tableau Team and provide needed requirements and existing working reports to serve as guides for Tableau dashboard development
• Develop and monitor periodic full funnel performance of the sales and marketing organizations
• Perform ad hoc analysis as necessary to drive improvements in the customer success organization
• Work synergistically with cross-functional partners and At least 6+ years of experience in Business Insights, Marketing Operations or Analytics, or Go-To-Market (GTM) Analytics with the ability to easily manipulate and combine massive data volumes from different Marketing data sources
• Familiarity in several marketing attribution techniques
• Hands-on experience in using Salesforce as CRM
• Familiarity with marketing technologies, highly preferred
• Experience with SQL, Python, Data Visualization (Tableau, Power BI) and machine learning a huge plus
• SaaS, B2B experience particularly in a US-based multinational, a huge plus
• BA or BS in a quantitative field (Business Administration, Marketing, Economics, Mathematics, Actuarial Science, Management Science, Finance, etc.
• High proficiency with Microsoft Word, Excel, and PowerPoint (or their G-Suite counterparts)
• Excellent oral and written communication skills including listening and presentation skills
• Ability to motivate change and influence individuals at all levels of the organization
• Ability to assemble, interpret and apply critical thinking to data to help in decision-making
• Ability to think and influence both at the strategic and execution level
• Ability to efficiently prioritize multiple tasks and projects simultaneously
• Self-motivated individual who is always looking for opportunities to optimize processes
• Excellent communication skills and the ability to communicate data-driven stories to audiences of all levels
• Results-driven, resourceful, inventive, meticulous, and well-organized
• Strong analytical, organization, problem-solving and follow-through skills
• Ability to craft a cohesive story and extract insights by working with data and numbers.
• Ability to perform well in a fast-paced, high-growth, deadline-driven workplace.
• Positive, can-do attitude
• Strong attention to detail

(ref : iimjobs.com)