Internet Soft - Performance Manager

Job Title : Performance Manager (Marketing & Growth)

Location : Hadapsar, Pune

Shift Timing : 6 : 00 PM 3 : 00 AM (US Shift)

Experience Required : 6+ Years

About Us :

We are a product-based IT company driving innovation through cutting-edge technology. With upcoming product launches, we are aggressively entering new markets and looking for a Performance Manager who can spearhead marketing initiatives, leverage AI-driven strategies, and ensure impactful growth across international markets.

Key Lead, mentor, and manage a high-performing marketing team, ensuring accountability and goal achievement.

• Design and execute go-to-market strategies for new product launches, targeting US and global markets.
• Drive performance marketing campaigns across digital channels, SEO, paid media, content, and partnerships.
• Leverage AI tools & analytics for campaign optimization, predictive insights, and smarter targeting.
• Collaborate closely with US-based clients, stakeholders, and internal teams to align strategies with business goals.
• Monitor KPIs, track ROI, and present performance insights to leadership teams.
• Build and expand brand presence in IT and Fintech domains, ensuring product differentiation in competitive markets.
• Manage marketing budgets, ensuring cost-efficient scaling of campaigns.
• Explore new trends, tools, and strategies for lead generation, customer acquisition, and Bachelors or Masters degree in Marketing, Business Administration, or related field.
• 6+ years of experience in performance marketing / market growth, with proven success in IT and Fintech industries.
• Hands-on experience using AI-driven marketing tools & automation platforms.
• Strong background in working with US clients and managing campaigns for international markets.
• Demonstrated ability in leading teams, setting KPIs, and driving accountability.
• Proven expertise in B2B / B2C marketing, digital campaigns, and GTM execution.
• Excellent leadership, communication, and analytical decision-making skills.
• Ability to thrive in a fast-paced, target-driven environment and work flexible night shifts.

Preferred Skills

(ref : iimjobs.com)