Talent.com
Paid Ads Specialist (Meta)
Paid Ads Specialist (Meta)HILL QUEEN TEA • Bangalore, IN
Paid Ads Specialist (Meta)

Paid Ads Specialist (Meta)

HILL QUEEN TEA • Bangalore, IN
2 hours ago
Job description

Paid Ads Specialist (Meta)

  • Read the JD Properly before Applying

📍 Remote | Part-Time (High Ownership) | 💼 Immediate Start

💰 Competitive Monthly Retainer+ Performance-Based Incentives

About Hill Queen Tea

Hill Queen Tea is a premium wellness tea brand rooted in a 60-year legacy of Himalayan tea craftsmanship.

We’re building a modern, ritual-driven tea experience.

Now, we’re strengthening our D2C engine and are looking for a Senior Paid Ads Specialist who can help accelerate our website growth via Meta Ads, deliver measurable results, and scale a premium FMCG brand with clarity.

This is not a media-buyer role.

This is strategy → execution → optimization → scale.

Your Mission (Outcome-Driven)

Own the performance marketing growth engine for Hill Queen Tea.

Your north star : profitable, scalable D2C revenue through Meta ads.

You will build our paid growth system, optimize CAC, scale ROAS, sharpen our funnel, and bring predictable growth to our website.

Key Responsibilities

1. Full-Funnel Paid Acquisition

  • Plan and execute Meta Ads strategies
  • Build campaigns that drive conversions, purchases, and repeat behavior
  • Test and optimize audiences, creatives, placements, bidding strategies
  • 2. Creative Strategy & Testing

  • Develop creative concepts, hooks, angles, and messaging
  • Work with the design team to create high-performing ads
  • Lead UGC, product video, and lifestyle creative direction
  • 3. D2C Funnel & Landing Page Optimization

  • Recommend landing page improvements (CRO, messaging, structure)
  • Set up event tracking, CAPI, GA4 pipelines & attribution
  • Build retargeting funnels and customer cohorts
  • 4. Analytics, Reporting & Insights

  • Track CAC, ROAS, MER, conversion rate, AOV, CTR, and CPS
  • Build weekly dashboards with action-driven insights
  • Conduct A / B testing across ads, audiences, and creatives
  • 5. Growth Strategy & Scaling

  • Build structured scaling plans once initial campaigns validate
  • Identify high-intent audiences and profitable segments
  • Implement repeatable frameworks for scale
  • Suggest new channels once Meta & Google are stable
  • What You Must Bring (Non-Negotiable)

  • Experience & Expertise
  • 3–7 years in performance marketing, managing large budgets
  • Proven history of scaling D2C brands profitably
  • Strong command over Meta Ads (primary) and Google Ads (secondary)
  • Deep understanding of FMCG, lifestyle, wellness, or tea / beverages (preferred)
  • 2. Technical & Analytical Strength

  • Strong understanding of attribution, tracking, CAPI, GA4 & analytics tools
  • Ability to build structured A / B testing plans
  • Knows funnel math, CAC, payback windows, and retention loops
  • Data-first decision-maker — numbers drive your creative direction
  • 3. Strategic Mindset

  • Can diagnose problems quickly and apply first-principle thinking
  • Experience managing high-budget campaigns for D2C
  • Strong awareness of category-level insights & consumer buying triggers
  • 4. Execution Capability

  • Can build, launch, optimize & scale without handholding
  • Comfortable working in an early-stage environment with speed & clarity
  • Nice-to-Haves

  • Experience in running campaigns for wellness, FMCG, or beverage brands
  • Familiarity with the WooCommerce ecosystem (CRO tools, apps, integrations)
  • Knowledge of WhatsApp Automations
  • Ability to direct or script UGC content
  • Compensation

  • Fixed monthly retainer- INR 7K
  • Performance incentives tied to ROAS, CAC, and revenue milestones
  • Flexible hours : output >
  • hours

  • This is a part-time role, but you will function as the Paid Growth Lead for the brand.
  • 📩 How to Apply (Required)

    Apply via Google Form : https : / / forms.gle / FG444EevHjdxyQkY9

    Or

    Email : arc@hillqueentea.com

    Subject Line : Paid Ads Specialist– [Your Name]

    Answer these :

  • What D2C brands have you scaled? (Share monthly spend, ROAS & revenue impact)
  • What budgets have you personally managed?
  • Have you audited our website www.hillqueentea.com? What are your views?
  • What would be your initial 30-day and 90-day plan for a Hill Queen Tea?
  • What’s your typical CAC and ROAS when scaling?
  • Why should we be on board you?
  • What will you do differently that will ensure our growth?
  • Create a job alert for this search

    Meta Ads Specialist • Bangalore, IN

    Related jobs
    Google Ads Specialist

    Google Ads Specialist

    Saanvi Clothing Private Limited • Yelahanka Ward, India, India
    This is a full-time on-site role for a Google Ads Specialist.The Google Ads Specialist will be responsible for managing and optimizing Google Ads campaigns to drive performance and achieve marketin...Show more
    Last updated: 7 days ago • Promoted
    Performance Marketer – E-commerce (Meta & Google Ads Specialist)

    Performance Marketer – E-commerce (Meta & Google Ads Specialist)

    Maino.ai • Bengaluru, Karnataka, India
    You’ll own performance campaigns across.Campaign Execution & Optimization.Google Ads (Search, Shopping, YouTube, Display, PMax). ROAS, CAC, and conversion rate improvements.Performance Analysis & Re...Show more
    Last updated: 5 days ago • Promoted
    Meta Ads Specialist

    Meta Ads Specialist

    Clinic Next Face • Bengaluru, Republic Of India, IN
    Clinic Living Plus - India's Best Alternative Clinic.This is a full-time on-site role for a Facebook Ads Manager based in Hsr Layout, Bangalore. The Facebook Ads Manager will be responsible for crea...Show more
    Last updated: 30+ days ago • Promoted
    Digital Ad Trafficking Specialist

    Digital Ad Trafficking Specialist

    LTIMindtree • Bengaluru, Republic Of India, IN
    We are looking for Trafficker(CM360 / DCM).Job description for Senior Ad Trafficker Ad Ops.Campaign Setup and Testing Test creatives set up video and display campaigns and ensure proper functionality...Show more
    Last updated: 7 days ago • Promoted
    Digital Ad Trafficking Specialist

    Digital Ad Trafficking Specialist

    Annalect India • Bengaluru, Republic Of India, IN
    Chennai, Coimbatore, Bangalore, Hyderabad.CM360 - End to End campaign knowledge and Ad trafficking, Troubleshooting & Reporting. We are an integral part of Annalect Global and Omnicom Group, one of ...Show more
    Last updated: 8 days ago • Promoted
    Paid Media Specialist

    Paid Media Specialist

    Analytix Business Solutions (India) Pvt. Ltd. • Bangalore, IN
    Businesses of all sizes are faced with a rapidly changing competitive environment.Companies that possess both the ability to successfully navigate obstacles and the agility to react to market condi...Show more
    Last updated: 3 days ago • Promoted
    Performance Marketer – E-Commerce (Meta & Google Ads Specialist)

    Performance Marketer – E-Commerce (Meta & Google Ads Specialist)

    Maino.ai • Bengaluru, Republic Of India, IN
    You’ll own performance campaigns across.Campaign Execution & Optimization.Google Ads (Search, Shopping, YouTube, Display, PMax). ROAS, CAC, and conversion rate improvements.Performance Analysis & Re...Show more
    Last updated: 5 days ago • Promoted
    Senior Paid Media Specialist

    Senior Paid Media Specialist

    Akriveia Technologies Pvt Ltd • Bengaluru, Karnataka, India
    We are a performance-driven digital marketing agency specializing in creating impactful campaigns that deliver measurable results. Our approach combines data-driven strategies with creative excellen...Show more
    Last updated: 1 day ago • Promoted
    Annotation Specialist

    Annotation Specialist

    Innodata Inc. • Bengaluru, IN
    AI and Machine Learning talent network.Data Annotators and Content Moderators (Review & Labeling).If you enjoy working with data, pay close attention to detail, and want to contribute to real-world...Show more
    Last updated: 6 days ago • Promoted
    Advertising Operations Specialist

    Advertising Operations Specialist

    Assembly Global • Bengaluru, Republic Of India, IN
    Years of Experience : 4-6 years.Job Location : Bangalore (Indiranagar).Shift Timing : 10 : 00 AM to 07 : 00 PM.Assembly is a global marketing services company designed with the modern mixture of omnichan...Show more
    Last updated: 16 days ago • Promoted
    Paid Search Specialist

    Paid Search Specialist

    Omnicom Global Solutions • Bengaluru, Karnataka, India
    This exciting role of a Specialist - Paid Search requires you to creatively manage digital media campaigns for our global brands. Your expertise of ad tech and knowledge of the Digital Market Cycle ...Show more
    Last updated: 1 day ago • Promoted
    Advertising Operations Specialist

    Advertising Operations Specialist

    Annalect India • Bengaluru, Republic Of India, IN
    Chennai, Coimbatore, Bangalore, Hyderabad.CM360 - End to End campaign knowledge and Ad trafficking, Troubleshooting & Reporting. We are an integral part of Annalect Global and Omnicom Group, one of ...Show more
    Last updated: 8 days ago • Promoted
    Content Accuracy Specialist

    Content Accuracy Specialist

    KAVI • Bengaluru, Republic Of India, IN
    This role is best suited for someone who enjoys editing and proofreading.You will improve the accuracy of our AI-transcribed text from audio files. You will take our content to 100% accuracy and mak...Show more
    Last updated: 30+ days ago • Promoted
    Azure Ad Specialist

    Azure Ad Specialist

    Persistent Systems • Bengaluru, Republic Of India, IN
    We are seeking a skilled and proactive Active Directory & Entra ID Administrator to join our IT infrastructure team.This role is critical in ensuring the reliability, security, and performance of o...Show more
    Last updated: 15 days ago • Promoted
    Google Ads Manager / Specialist

    Google Ads Manager / Specialist

    WPP Media Performance • Bengaluru, IN
    Google Ads Manager / Specialist.WPP Media Performance — Part-time, Remote.Every great agency evolves with intention.At WPP Media Performance, our evolution is shaped by a commitment to strategic ex...Show more
    Last updated: 5 days ago • Promoted
    Ad Operations Specialist

    Ad Operations Specialist

    LTIMindtree • Bengaluru, Republic Of India, IN
    We are looking for Trafficker(CM360 / DCM).Job description for Senior Ad Trafficker Ad Ops.Campaign Setup and Testing Test creatives set up video and display campaigns and ensure proper functionality...Show more
    Last updated: 7 days ago • Promoted
    Senior Digital Advertising Specialist

    Senior Digital Advertising Specialist

    Akriveia Technologies Pvt Ltd • Bengaluru, Republic Of India, IN
    We are a performance-driven digital marketing agency specializing in creating impactful campaigns that deliver measurable results. Our approach combines data-driven strategies with creative excellen...Show more
    Last updated: 1 day ago • Promoted
    Editorial Quality Assurance Specialist

    Editorial Quality Assurance Specialist

    KAVI • Bengaluru, Republic Of India, IN
    This role is best suited for someone who enjoys editing and proofreading.You will improve the accuracy of our AI-transcribed text from audio files. You will take our content to 100% accuracy and mak...Show more
    Last updated: 30+ days ago • Promoted