Senior Technical Lead - Web Implementation

Summary of Job

The role involves the person to do implementation analytics for which experience in Adobe Analytics is mandatory along with Tag Management.

Key Accountabilities

• Adobe Analytics (aka Omniture / SiteCatalyst) implementation experience across the lifecycle.
• Person should be very well versed with Tag Management Solutions like Adobe Dynamic Tag Manager, Adobe Launch
• Excellent JavaScript experience in coding and troubleshooting the analytics implementation on a given site
• Create and maintain Adobe Analytics JavaScript tags and plugins.
• Good understanding of Optimization / Testing Tools Experience like Adobe Test & Target, Optimizely etc.
• Convert scope and requirements to Solution Design Reference (SDR) document
• Be able to convert SDR to exact JS code to be added on page or user actions on page
• Thorough knowledge of reporting console and admin console
• Collaboration with various business stakeholders in scoping out analytics implementation for new initiatives
• Hands-on experience with one or more debugging tools like Charles, Chrome Debugger.
• Hands-on experience in implementing 3rd party or Marketing pixels such as Google gTag, Facebook Pixel, Linked Insight tags etc...
• Good understanding on Reporting and Analytics concepts

Qualifications and Skills Required

Must have