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Google Analytics

Google Analytics

ConfidentialBengaluru / Bangalore
30+ days ago
Job description

Key Responsibilities :

  • Implement and maintain Google Analytics tracking codes, tags, and configurations across websites and mobile apps.
  • Analyze user behavior, traffic sources, conversion funnels, and campaign effectiveness using Google Analytics.
  • Set up goals, events, custom reports, and dashboards tailored to business objectives.
  • Collaborate with marketing and development teams to define KPIs and measurement strategies.
  • Troubleshoot tracking issues and ensure data accuracy and integrity.
  • Provide actionable insights and data-driven recommendations to improve user experience and business outcomes.
  • Stay updated on the latest analytics trends, tools, and best practices.

Key Skills Required :

  • Proficiency in Google Analytics (GA4 and Universal Analytics)
  • Experience with Google Tag Manager for tag deployment and management
  • Strong understanding of digital marketing concepts including SEO, PPC, and conversion optimization
  • Ability to interpret data and present insights in clear, concise reports
  • Basic knowledge of JavaScript / HTML is a plus for troubleshooting tracking codes
  • Familiarity with other analytics tools (e.g., Google Data Studio, Adobe Analytics) is a plus
  • Skills Required

    Javascript, Html, Dashboards, Seo, Ppc

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