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B2B SaaS Content Specialist

B2B SaaS Content Specialist

ZocketChennai, Republic Of India, IN
30+ days ago
Job description

Location : Chennai

Experience : 2–4 years in content writing (B2B SaaS experience required)

About Zocket

At Zocket.Ai , we’re not just building software — we’re reimagining how brands grow. Our AI-powered SaaS platform helps businesses create, launch, and scale high-impact ad campaigns in seconds, not months. With cutting-edge GenAI, sharp data insights, and a relentless focus on customer success, we take brands from idea to impact—faster than ever.

We’re looking for a Content Writer with B2B SaaS expertise who can craft impactful narratives, simplify complex concepts, and create content that drives brand authority and customer engagement.

🚀 What You’ll Do

  • Develop and execute a content strategy aligned with marketing goals, product launches, and customer journeys.
  • Write and edit compelling long-form and short-form content — blogs, whitepapers, case studies, website copy, email campaigns, ad creatives, and social media posts .
  • Translate complex SaaS concepts into engaging and digestible stories that resonate with decision-makers and practitioners.
  • Research industry trends, competitor positioning, and customer insights to build thought-leadership content.
  • Partner with product, design, and marketing teams to ensure consistent messaging and storytelling across touchpoints.
  • Optimize content for SEO and distribution , driving organic reach and lead generation.
  • Mentor junior writers and contribute ideas for scaling the content engine.

🎯 What We’re Looking For

  • 2–4 years of proven experience in content writing for B2B SaaS / tech companies .
  • Strong storytelling and copywriting skills with the ability to tailor tone for CXOs, marketers, and business owners.
  • Demonstrated experience in creating high-performing blogs, case studies, or thought-leadership content .
  • Working knowledge of SEO and analytics tools .
  • Ability to manage multiple content projects in a fast-paced startup environment.
  • Portfolio showcasing SaaS / B2B content is a must.
  • 🌟 Why Join Zocket?

  • Be part of a fast-growing AI SaaS startup shaping the future of digital advertising.
  • Collaborate with a high-energy, ambitious, and creative team .
  • A culture that values ownership, curiosity, and innovation .
  • Competitive pay, growth opportunities, and a front-row seat to startup scaling.
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    Content Specialist • Chennai, Republic Of India, IN

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