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Growth Marketing Manager

Growth Marketing Manager

VeeFlyRepublic Of India, IN
12 hours ago
Job description

About Company :

VeeFly is an AI-powered ad-tech platform that helps creators and businesses grow their YouTube channels by reaching the right audience with precision. We are redefining how digital growth happens — through data-driven insights, automation, and creativity. Our vibrant team blends marketing, analytics, and innovation to empower creators and brands across the globe.

Link

www.Veefly.Com

Job Summary :

We’re looking for a Growth Marketing Manager who thrives in fast-paced, data-driven environments.

In this role, you’ll be responsible for strategizing, executing, and optimizing digital campaigns across multiple platforms — including Google Ads, Meta, LinkedIn, and programmatic networks.

You will lead the growth marketing roadmap for VeeFly, own the paid media budget, and work cross-functionally with Brand, Growth, Product, and Sales teams to maximize ROI and accelerate business growth.

Key Responsibilities :

Campaign Planning & Execution

  • Develop and execute full-funnel paid media strategies across Google Ads, Meta, LinkedIn, programmatic , and other relevant platforms.
  • Build and optimize campaigns for multiple objectives — awareness, engagement, lead generation, and conversions.
  • Manage end-to-end campaign operations including ad setup, keyword research, audience segmentation, bidding, and optimization.

Performance Optimization & Analytics

  • Track, measure, and analyze campaign performance using tools like Google Analytics, Tag Manager, and platform dashboards .
  • Continuously optimize for KPIs such as CAC, ROAS, CTR, CPL, conversion rates , and funnel efficiency.
  • Design and implement A / B tests , creative experiments, and landing page optimizations to improve performance.
  • Ensure accurate tracking, attribution, and reporting through analytics integrations and pixel management.
  • Cross-Functional Collaboration

  • Partner with Brand, Product, and Growth teams to align campaigns with business goals and creative messaging.
  • Collaborate with designers, copywriters, and developers to deliver impactful ad creatives and landing experiences.
  • Work closely with the Sales team to understand product offerings and design effective program pitches.
  • Address challenges and concerns of the Sales team by providing actionable insights and campaign learnings.
  • Innovation & Growth

  • Identify and scale new acquisition channels, ad formats, and growth hacks to maintain a competitive edge.
  • Explore automation and AI-driven tools for better campaign management and decision-making.
  • Develop and maintain structured playbooks and best practices for performance marketing excellence.
  • Required Skills & Competencies

  • Proven expertise in Google Ads, Meta Ads, LinkedIn Ads , and Programmatic advertising .
  • Hands-on experience with marketing automation, conversion tracking, and attribution modeling .
  • Advanced analytical skills with a strong grasp of data interpretation, dashboards, and ROI measurement .
  • Solid understanding of audience segmentation, targeting, and retargeting strategies .
  • Strong project management skills with the ability to handle large budgets and multi-channel campaigns .
  • Proficiency in A / B testing, funnel optimization, and landing page experimentation .
  • Excellent communication and presentation skills to convey insights and results clearly.
  • Qualifications

  • B.Tech / MBA from a Tier 1 or Tier 2 institute .
  • 4–7 years of hands-on experience in Performance Marketing , ideally within a high-growth startup, digital agency, or SaaS-based environment .
  • Demonstrated success in scaling paid campaigns and achieving strong ROI across multiple platforms.
  • To apply share your resume at hr@veefly.com

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    Growth Marketing Manager • Republic Of India, IN

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