New Product Introduction Specialist

Job Description : New Product Development Specialist

Location : New Delhi, India

Company : MARS Cosmetics

About MARS Cosmetics :

MARS Cosmetics is a globally recognized beauty brand that thrives on innovation, diversity, and empowering individuals through high-quality beauty solutions. Headquartered in New Delhi, MARS Cosmetics is committed to offering groundbreaking products that meet the ever-evolving needs of consumers worldwide. We are seeking a passionate and creative New Product Development Specialist to join our product development team and help drive the future of our product portfolio.

Position Overview :

The New Product Development Specialist will be responsible for leading and supporting the development of new products from concept to launch. This role requires a keen understanding of consumer trends, market needs, and the ability to translate those insights into successful beauty products. The ideal candidate will work cross-functionally with R&D, Marketing, Supply Chain, and Sales teams to ensure new products are developed on time, within budget, and align with the brand’s values and goals.

Key Responsibilities :

• Product Conceptualization & Innovation :
• Lead the development of new product ideas based on consumer trends, market research, and competitive analysis.
• Collaborate with cross-functional teams (R&D, Marketing, and Packaging) to bring innovative concepts to life.
• Propose and develop product formulations, packaging concepts, and feature enhancements in line with brand guidelines.
• Market Research & Trend Analysis :
• Stay updated on emerging trends in the beauty and cosmetics industry to drive product innovation.
• Conduct competitive analysis to identify market gaps, product opportunities, and potential consumer demands.
• Organize consumer focus groups, surveys, and other research methods to gather insights on product concepts.
• Project Management :
• Manage the end-to-end product development process from ideation to final launch.
• Work closely with the R&D team to ensure formulations meet regulatory standards and consumer expectations.
• Collaborate with Supply Chain, Marketing, and Sales teams to ensure successful product delivery, launch, and post-launch tracking.
• Cross-Functional Collaboration :
• Coordinate with internal departments (Marketing, Supply Chain, Sales, and Packaging) to align on product development timelines, resource allocation, and marketing strategies.
• Ensure effective communication between teams to resolve challenges and meet deadlines.
• Provide ongoing support to Marketing for product positioning, messaging, and promotional plans.
• Testing & Product Validation :
• Coordinate with R&D and external labs for product testing, including stability, efficacy, and consumer safety.
• Ensure products undergo thorough testing, and collaborate with regulatory teams to ensure compliance with local and international standards.
• Budget & Timeline Management :
• Monitor and manage the product development budget, ensuring projects are delivered on time and within financial constraints.
• Ensure that all product development milestones are met according to the defined timeline.
• Documentation & Reporting :
• Maintain detailed records of product development processes, including timelines, formulations, and test results.
• Prepare regular updates and reports for senior leadership on project progress, challenges, and successes.
Qualifications :
• Education :
• Bachelor’s degree in Chemistry, Pharmaceutical Sciences, Cosmetic Science, or a related field (Master’s degree or relevant certifications in Product Development or Cosmetic Science is a plus).
• Experience :
• 3-5 years of experience in new product development, preferably in the cosmetics, beauty, or FMCG industry.
• Strong background in formulation development, packaging innovation, and market analysis.
• Experience managing the entire product development cycle from concept to launch.
• Knowledge of regulatory requirements in the beauty and cosmetics industry (local and international).
• Skills :
• Strong project management skills with the ability to handle multiple projects simultaneously.
• Excellent understanding of consumer behavior and beauty industry trends.
• Creative and innovative mindset with a passion for beauty products.
• Strong communication skills with the ability to collaborate across functions and present ideas effectively.
• Proficiency in product development tools, project management software (e.g., Microsoft Project, Trello), and other industry-specific software.
• Other :
• Highly organized with attention to detail and the ability to meet tight deadlines.
• Analytical, with the ability to interpret data and provide actionable insights.
• Strong problem-solving skills and proactive in identifying solutions.

Why Join MARS Cosmetics?

If you are passionate about driving innovation in the beauty industry and have a strong track record in new product development, we encourage you to apply and join MARS Cosmetics in shaping the future of beauty.

How to Apply :

Please submit your resume along with a cover letter outlining your experience, qualifications, and why you would be a great fit for this role to careers@marscosmetics.in