About the Company
We’re a Gen-Z focused full-stack entertainment company across social video, OTT video and a UGC led gaming platform reaching viewers via sitcoms, web shows and gaming entertainment. Our social video, and OTT business are market leaders for Gen-Z video consumption in India with over 1B+ monthly views across platforms.
- Rusk Studios : Production house curating 200+ episodes annually of (a) scripted fiction – drama, romance, comedy (b) unscripted – formatted reality for top OTT platforms like Amazon Mini, Jio Cinemas & others. School Friends on AMT Ishq Next Door on Jio Cinemas.
- Alright : Rusk Media’s flagship YouTube channel, also content distribution across IG & FB. With over 400M monthly views, 25M unique viewers & 18M+ engagements reaching 15-34 yrs old, Tier 1 GenZ & Millennial audiences . Couple Goals Roomies Date With Senior Pret Boys The Viral Jodi Modern Parivaar DUDE
- Playground : Founded in 2022, Playground (PG) is Category first pop-culture gaming entertainment show garnering 2B+ views ( per season), across 30M+ unique viewers ( 18-24 media dark comprising 65% of that) has successfully completed 3 seasons. The content comprises of Game play streams , reality episodes & short form content distributed across Amazon mini TV & Rusk social handles. Casting includes included biggest influencers / gamers in India as mentors of the team Carry Minati, Triggered Insaan, Mortal & Scout, Techno Gamerz , Elvish Yadav, Fukra Insaan etc. Some of the leading sponsors across the seasons has been Coca Cola, Hero Motocorp , iQOO mobiles , KFC , LG , Boat , PUMA , Too Yum , Asus , First Naukri , MAAC & more. Playground has won multiple industry awards like Emvies, Goa fest Abby’s, ET Brand Equity Shard Awards 2023 for association with Coca Cola India & KFC.
Roles & Responsibilities :
Act as a key liaison between the internal team and brand partners, ensuring smooth communication and alignment on brand objectives throughout the show.Compile and maintain detailed reports on brand placements and overall brand performance within the show, providing valuable insights for stakeholders.Monitor and document brand integrations on a regular basis, ensuring accurate execution.Handle brand-related social media content, ensuring timely execution, approvals, with end to-end ownership within tight deadlines.Oversee and manage brand-related deliverables, ensuring timely and seamless execution in line with brand guidelines.Skills & Qualifications :
Strong communication skills with the ability to manage multiple stakeholders effectively.Proficiency in reporting and documentation tools to track deliverables efficiently (MS Excel, PowerPoint etc.)Excellent organizational skills and attention to detail.Interest in reality shows and immersive content is a plus.Ability to work independently and as part of a team.Proficiency in English; knowledgeCurrent student or recent graduate