We are hiring!
Position : Area Sales Executive – General Trade, Consumer Care Division (CCD)
Location : Bathinda, Punjab, India
Reporting To : Area Sales Manager – CCD General Trade
Industry : FMCG
About the job :
We are looking for a passionate and performance-driven Area Sales Executive – General Trade to join our team. In this role, you will be responsible for driving sales growth, building strong distribution networks, and leading high-performing teams.
Your responsibilities will include :
- Drive primary and secondary sales objective s, ensuring achievement of brand-wise and value targets.
- Execute monthly business plans , aligning goals across distributors and sales teams.
- Strengthen territory performance through effective distribution, coverage expansion , and market penetration.
- Acquire, build, train, and motivate field teams, ensuring sales rep productivity and beat optimization .
- Lead BTL activations including trade schemes, visibility drives, new launches, and promotional campaigns.
- Ensure sales hygiene and system compliance as per company SOPs, while continuously improving distribution effectiveness.
What we are looking for :
Graduate / MBA in Sales & Marketing (Preferred)3–5 years of FMCG sales experience (General Trade experience is Must)Strong sales planning, distributor management and people coordination skills.Proven ability to drive sales growth and deliver execution excellence.Self-driven professional who thrives in a fast-paced environment.Ready to Make an Impact? Apply now!
Join a brand that believes in building leaders on the ground!