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Manager - Content

Manager - Content

ConfidentialGurgaon / Gurugram, India
6 days ago
Job description

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

Role

At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values :

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary And Impact

We are looking for Business Manager Content of 4+ years of experience to manage the planning and execution of branded content across Influencer Marketing, TV Integrations, On-ground Events, Publisher led Digital Integrations, and Emerging Tech Solutions. This role sits at the intersection of creativity and execution, requiring a strong grasp on storytelling, stakeholder coordination, and real time campaign management.

The candidate should be hands-on with all things content, confident in pitching and crafting unique ideas basis varied briefs, and comfortable managing multiple campaigns across formats.

Key Responsibilities

  • TV Properties Integrations : Evaluate & lock concepts, finalize scripts, align brand / agency / programming teams, coordinate shoots, and have on ground presence (If required).
  • Influencer Marketing : Strong understanding of influencers & social platforms, Identify, analyze & shortlist right creators for the brief, agency negotiations, briefing the creators, lead influencer concepts & scripts, create & maintain influencer repository, plan & manage on-ground shoots, campaign tracking and post-evaluation reporting.
  • On-ground Events Activations : Coordinate brand logistics, social media assets, influencer integrations, smooth execution of brand sponsorship deliverables for on ground events.
  • Publisher-led Digital Integrations : Ideate and close branded content formats with publishers, oversee content delivery, feedback, and timelines.
  • Client & Agency Collaboration : Act as a bridge between internal teams, external agencies, and brand stakeholders for smooth execution.
  • Ideation & Strategy : Translate campaign concepts into compelling, well-structured decks by applying solution-oriented approach. Present ideas to clients with clarity, creativity, and a strong understanding of brand objectives.
  • Hands-on Execution : Be involved at every step from ideation to shoot to post-production and final reporting.

    • Skills And Experience

  • Strong client servicing and communication skills
  • Scriptwriting, content evaluation & storytelling ability
  • Sharp attention to detail and creative judgment
  • Efficient project and time management
  • Knowledge of digital content formats across platforms (Instagram, YouTube, Meta, OTT, etc.)
  • Understanding of the influencer and publisher ecosystem
  • Basic understanding of automotive industry is a bonus

    • Tools & Platforms Familiarity

  • PowerPoint & Canva
  • MS Excel
  • Google Workspace (Docs, Sheets, Slides)
  • Exposure to influencer tools ( Ex : Qoruz, Confluencer etc)

    • Life At WPP Media & Benefits

    Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

    WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection.

    While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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    Skills Required

    Storytelling, scriptwriting

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    Content Manager • Gurgaon / Gurugram, India