Sales And Marketing Specialist

Company Description

Care Detergents Private Limited (CDPL), established in 2003 and headquartered in Kanpur, Uttar Pradesh, is a fast-growing consumer goods company specializing in household essentials. With a legacy dating back to 1980 and over 20 years of expertise, CDPL offers products such as detergent powder and cake, dish wash bars, and toilet soap under its flagship brands : Vidisha, Soro, and Zio. Vidisha is well-recognized for its affordability and quality, while Soro and Zio are gaining market popularity. With 350+ distributors and an expanding presence across India, the company operates from its Kanpur head office and other regional branches. CDPL is dedicated to delivering high-quality, consumer-focused products, supported by in-house R&D facilities and a strong marketing footprint across multiple channels.

Role Description

This is a contract, on-site role based in Kanpur for a Sales and Marketing Specialist. The responsibilities include developing and executing sales strategies, managing customer relationships, driving sales growth, and delivering product training to distributors and clients. The role also involves supporting promotional campaigns, tracking sales performance, and identifying new market opportunities to expand the company's reach and maximize revenue. Collaboration with cross-functional teams to strengthen marketing and branding efforts is key.

Qualifications

• Strong skills in Sales, Sales Management, and experience in achieving and exceeding sales targets.
• Proficiency in Customer Service and Communication to effectively engage with clients and address their needs.
• Experience in Training and workforce enablement to guide distributors and sales agents effectively.
• Ability to work independently in a dynamic environment and demonstrate problem-solving capabilities.
• Prior experience in FMCG or consumer goods is required.
• Bachelor's degree in Business Administration, Marketing, or a related field is advantageous.

Skills Required

Training, Sales, Sales Management, Customer Service, Communication