Digital Marketing Strategist

Job Description

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Quicklly is seeking a skilled PPC / Growth Manager to lead digital marketing efforts. As key team member, responsible for setting up and managing Google AdWords and Bing campaigns, as well as paid social media campaigns across Facebook, Instagram, and other platforms.

Key Responsibilities :

• Setting up Google AdWords and Bing campaigns by conducting target keyword research and writing relevant ad copies.
• Managing and optimizing campaigns using bid and budget management, structural, keywords, ad text optimization, and creative optimization.
• Management of Paid Social campaigns across Facebook, Instagram, and other social media platforms.
• Creating feed files, working with merchant center, and executing shopping campaigns.
• Developing strong understanding of product offerings and competitor profiling.
• Providing daily and weekly status updates as part of the team.
• Ensuring conversion tracking and KPI measurements are in place.
• Monitoring spending to ensure it aligns with assigned goals.

Required Skills and Qualifications

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