Marketing Cloud CDP Technical Consultant

Location - PAN India

Experience Required- 6 - 9 Years

Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.

Your Role

As a Salesforce Marketing Cloud (SFMC) Technical Lead , you will be responsible for architecting and delivering end-to-end solutions within the Marketing and CRM landscape. You will act as the primary technical liaison between business stakeholders and technical teams, ensuring successful implementation of SFMC and Salesforce Data Cloud solutions.

In this role you will play a key role in :

• Driving business discussions on SFMC user stories and requirements with stakeholders.
• Architecting solutions across Marketing and CRM ecosystems.
• Taking ownership of SFMC deliverables for marketing program initiatives.
• Conceptualizing use cases and developing PoCs to meet business and technical requirements.
• Creating High-Level Design (HLD) documents for new requirements or change requests.
• Providing best practices for Marketing Cloud implementations and SDLC processes.
• Leading end-user training plans and execution.
• Acting as the face of Capgemini to clients, bridging business needs and technical solutions.
• Supporting proposal responses, technical estimates, and creating assets / whitepapers in SFMC + CDP domain.
• Collaborating with Salesforce Support vendors for upgrades, patches, and best practices.

Your Profile

You are an experienced SFMC professional with strong technical and functional expertise in digital marketing and data management. You have excellent communication skills and can confidently present solutions to clients.

Top 5 Technical Skills

Responsibilities

Technical Skills

SFMC certification preferred.

What you'll love about working here

Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, generative AI, cloud and data, combined with its deep industry expertise and partner ecosystem.