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Sales & Marketing Operations Associate

Sales & Marketing Operations Associate

ConfidentialDelhi, India
11 days ago
Job description

About Us

Neotas is an Enhanced Due Diligence (EDD) firm, which stands at the forefront of innovation, redefining the landscape of due diligence with a commitment to excellence. Founded with the vision of creating a workplace where employees are celebrated for their skills, diverse experiences, and unique perspectives, Neotas has emerged as a trusted partner in the diligence process.

Headquartered at London, Neotas boasts a dynamic team of 130+ analysts strategically spread across 3 countries – United Kingdom, United States and India. The global presence allows us to harness a diverse range of talents and cultural insights, enabling us to deliver unparalleled value to our clients.

What Sets Us Apart

In the fast-paced world, agility is our superpower. Due to flat organizational structure, the employees have a chance to wear multiple hats, collaborate across teams and truly make a difference from day one.

Our cutting-edge platform, utilized by esteemed organizations such as KPMG and our list of esteemed clients also includes Swiss Post, Lumin Insurance, BAT, Sands (Norway's leading corporate law firm), Weatherbys to name a few. These industry giants entrust Neotas to enhance their due diligence procedures, showcasing our platform's effectiveness in meeting the rigorous standards of renowned professional services firms.

At the heart of our success is a relentless pursuit of disruption in the market. Neotas is not merely a provider of due diligence services; we are a catalyst for change, challenging conventional norms and pushing the boundaries of what is possible in the industry. Our platform is not just a tool; it is a game-changer that empowers organizations to make informed decisions with confidence.

Our Culture

Integrity, Accountability, Ownership, Teamwork and Positivity are the core values that we abide by.

We also strongly believe that people are the key pillars to driving our success. It is our people who drive our incredible growth. Here, your voice is not just heard; it's celebrated. We're not afraid to take risks because we understand that's where the magic happens.

Role Summary

As a Marketing and Sales Operations Specialist, your role will encompass a diverse set of responsibilities aimed at optimising both marketing and sales efforts. You will play a key role in supporting the development, design, and management of sales and marketing collateral, as well as assisting through actionable intelligence. You will work closely with both marketing and sales teams to ensure seamless collaboration, effective lead management, and improved conversion rates. Your focus will also include data integrity, performance tracking, and the implementation of processes that increase efficiency and streamline sales and marketing operations.

Key Responsibilities

  • Marketing Operations

Technology & Automation

  • Assist in implementing and optimising marketing automation processes such as workflows, lead nurturing cadence, lead scoring, email campaigns, and customised CRM objects.
  • Data & Analytics

  • Assist in tracking and analysing key marketing performance metrics, including ROI, conversion rates, and progression through the sales funnel (MQLs, SQLs, introductory meetings).
  • Manage data integrity and accuracy.
  • Oversee Google Analytics to help us track traffic, visitor engagement, conversions, demographics, and user behaviour.
  • Marketing Process Optimisation

  • Assist in standardising marketing workflows, planners, and procedures to drive efficiency and consistency.
  • Assist in seamless collaboration between marketing and sales teams.
  • Assist in website conversion rate optimisation for sales qualified inbound lead generation.
  • Lead Management & Pipeline Support

  • Assist sales team with lead scoring, segmented follow-ups, and playbooks to improve effectiveness / conversions.
  • Assist sales team with data collection for outbound campaigns.
  • Sales Operations
  • Sales Enablement

  • Assist in developing and maintaining training materials, sales playbooks, and guidelines to enhance sales team effectiveness.
  • Support structured planning and execution of campaigns, events, and webinars to ensure consistent lead generation.
  • Collaborate with finance on pricing, contracts, and invoicing processes to ensure smooth operations.
  • Operational Excellence

  • Facilitate daily team kick-off calls by tracking key topics such as meetings, marketing leads, and pressing updates.
  • Maintain a centralised repository of sales and marketing collateral in SharePoint for easy team access.
  • Ensure ongoing sales engagement with active conversations and open deals.
  • Competitive Intelligence & Social Media

  • Assist in gathering and maintaining competitive intelligence.
  • Support social media marketing initiatives, including monitoring, reporting, and optimisation.
  • Required

    Qualifications & Experience

  • Bachelor's degree in Marketing, Business, or related field or equivalent experience in Customer Success, Project Management, or a related field.
  • 2+ years of experience in marketing operations, sales operations, or a related role in a global space.
  • Good experience with CRM platforms like HubSpot and designing platforms like Canva, Adobe Creative Suite, Microsoft tools, Marketing automation tools, and Google Analytics.
  • Ability to manage multiple projects and prioritize tasks in a fast-paced environment.
  • Excellent communication and collaboration skills.
  • Familiarity with sales enablement tools and processes is a plus.
  • Ability to work cross-functionally with marketing, sales, and external vendors to drive business outcomes.
  • Key Competencies

  • Flexible, quick learner and critical-thinking skills.
  • Proactive, organised, and detail oriented.
  • Ability to work both independently and collaboratively in a fast-paced environment.
  • What We Offer

  • Competitive salary and benefits package.
  • Opportunity to work with cutting-edge technology in a growing organization.
  • A supportive and collaborative team environment.
  • Exposure to working with C-suite leaders and industry experts with experience across the UK, US, and other global markets to help you gain strategic insights, expand your professional network, and accelerate your career growth.
  • If you are passionate about making a difference, we would love to hear from you!

    Skills Required

    Canva, Microsoft Tools, Google Analytics, Adobe Creative Suite

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