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Brand Manager

Brand Manager

The Purple TurtlesDelhi, India
1 day ago
Job description

Brand Manager – Bangalore

Location : Bangalore |

Full-time

About the Role

We’re looking for a dynamic and strategic Brand Manager to lead the growth, positioning, and storytelling of our brand. The ideal candidate will create and execute integrated marketing strategies, manage brand campaigns, and ensure a consistent voice across all channels — from digital to retail.

You’ll collaborate with creative, digital, and product teams to strengthen brand recall, drive engagement, and build meaningful customer connections.

Key Responsibilities

  • Develop and implement brand strategy to enhance awareness, engagement, and sales.
  • Plan and oversee 360° marketing campaigns across digital, print, retail, and events.
  • Ensure brand consistency across visuals, communication, and customer experience.
  • Lead collaborations, partnerships, and influencer / PR initiatives.
  • Manage content creation for social media, website, newsletters, and offline collaterals.
  • Conduct market research and competitor analysis to identify new opportunities.
  • Collaborate with product and sales teams for GTM strategies and promotions.
  • Analyse campaign performance and ensure ROI on marketing spends.
  • Manage creative partners, agencies, and the internal marketing team.

Qualifications & Skills

  • Bachelor’s or Master’s degree in Marketing, Communications, Business, or related field.
  • 3–5 years of experience in brand management, marketing, or similar roles.
  • Strong knowledge of digital marketing, PR, and retail branding.
  • Excellent communication, storytelling, and presentation skills.
  • Creative mindset with strong analytical and problem-solving abilities.
  • Experience managing teams and cross-functional projects.
  • Comfortable working in a fast-paced, design-driven environment.
  • What We Offer

  • Opportunity to shape and grow a design-led lifestyle brand.
  • Creative, collaborative, and growth-oriented work culture.
  • Exposure to campaigns, design collaborations, and industry events.
  • Apply now : hr@thepurpleturtles.com

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