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Growth Marketing Specialist

Growth Marketing Specialist

TestbookNoida, Republic Of India, IN
1 day ago
Job description

Loca&on : Noida,

💼 Experience : 4–6 Years

About Us

Testbook is one of India’s leading edtech platforms, helping students prepare for government and competitive exams through online courses, mock tests, and expert guidance. With a mission to make learning accessible and effective, Testbook empowers millions of aspirants to achieve their career goals.

💡 What You’ll Do

  • Build and execute content strategies that convert — landing pages, emails, sales decks, ads, etc.
  • Create compelling brand messaging that speaks to our core audience : educators and training ins&tutes
  • Run CRM and automa&on campaigns using Email and WhatsApp marke8ng tools
  • Use tools like Google Analy8cs, WordPress, Google Trends, SEMrush, Canva to monitor performance and op&mize content
  • Collaborate across teams — product, performance, and design — to ensure message consistency and ROI

✅ What We’re Looking For

  • 4–6 years of experience in B2B content / marke&ng, preferably in SaaS or edtech
  • Strong copywri8ng and storytelling skills focused on performance and conversion
  • Hands-on experience with campaign execu&on and lead-gen funnels
  • Basic knowledge of digital marke8ng channels (SEO, paid ads, email flows)
  • A results-first mindset — you're comfortable tracking metrics and itera&ng to hit growth goals
  • Why Join Us?

  • Be part of a fast-scaling B2B product impac&ng the future of educa&on
  • Autonomy, ownership, and a high-performance culture that rewards outcomes
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    Growth Marketing Specialist • Noida, Republic Of India, IN

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