Lead Generation Specialist

Company Description

SPIREDGE is an authorized channel partner of ANSYS , delivering cutting-edge simulation software, technical support, and training to a wide range of industries. Backed by deep manufacturing knowledge and product development expertise, we empower our clients to design products that are safe, sustainable, and deliver an exceptional user experience.

Role Summary

As a Lead Generation Specialist , you will play a vital role in building SPIREDGE's sales pipeline by identifying, qualifying, and nurturing prospects in North and East India . You will be responsible for researching target industries, engaging potential customers, and creating opportunities for the sales team to drive revenue growth. This is a front-end role focused on prospecting and lead qualification , not deal closure.

Location : Gurgaon, Haryana

Type : On-site, Work from Office

Key Responsibilities

• Research and identify potential clients across manufacturing and product development industries.
• Generate qualified leads through cold calling, email campaigns, LinkedIn outreach, and industry databases.
• Maintain and update a robust lead pipeline using CRM tools.
• Work closely with the business development team to schedule meetings, demos, and workshops.
• Qualify leads by understanding customer needs, budgets, and timelines.
• Support marketing campaigns with targeted outreach and follow-ups.
• Track industry trends and competitor activities to refine lead generation strategies.
• Provide regular reports on lead status, pipeline health, and conversion metrics.

Qualifications

What We Offer

Skills Required

Lead Generation, Cold Calling, CRM Tools, Email Campaigns