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Monetisation Ops Associate
TruemedsMumbai, Maharashtra, India5 days ago
Job descriptionTrack and analyze key performance indicators (KPIs) across campaigns. Create detailed reports to evaluate campaign impact and ROI. Translate data into actionable insights and recommendations for future campaign improvements. Conceptualize and develop innovative and engaging content ideas for marketing campaigns. Ensure all content aligns with audience preferences, brand tone, and campaign objectives. Work hands-on with campaign management and ad-serving platforms such as Moloco, Osmos, Citrus Ads, or similar SaaS marketing tools. Leverage analytics platforms like CleverTap and Mixpanel for campaign optimization and performance tracking. Bachelor’s degree in Marketing, Business, Communications, or related field. Minimum 2 years of experience in marketing operations, campaign management, or digital marketing. Strong understanding of marketing principles, campaign execution, and performance measurement. Proficiency in Advanced Excel, SQL, and familiarity with marketing analytics tools. Excellent communication, prioritization, and problem-solving skills. Creative thinker with a data-driven approach to decision-making. Get a front-row seat to one of India’s most exciting and fast-growing startups in the Healthcare space. Work on real-world, high-impact projects that directly influence key business metrics. Gain hands-on exposure to multiple marketing channels and customer segments. Be part of a dynamic 0→1 journey and experience building scalable marketing systems in a fast-paced environment.
Role : Monetization Ops Associate
Location : Mumbai, Work from office (5 days)
What You’ll Do
Manage End-to-End Targeted Marketing Campaigns
- Own the development and execution of marketing campaigns across Push, SMS, WhatsApp, and other owned channels.
- Collaborate with cross-functional teams to craft compelling content and messaging tailored to specific customer segments.
- Support the design and execution of A / B tests to measure campaign effectiveness and optimize performance.
- Conduct market research to identify trends, gaps, and opportunities for improving campaign outcomes.
Performance Reporting and Analysis
Content Development
Marketing Tech Enablement
Who Should Apply
Why Us
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Associate • Mumbai, Maharashtra, India
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