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Vice President - Performance & Marketing

Vice President - Performance & Marketing

Mentorpal.aiBangalore, India
4 days ago
Job description

Description : Role Overview

Were looking for a VP - Performance & Marketing to lead growth across paid channels, brand strategy, and user acquisition. You will own the marketing P&L, drive CAC efficiency, and scale the business globally through data-driven experimentation and creative strategy.

Key Responsibilities :

  • Lead end-to-end performance marketing across Google, Meta, programmatic, and emerging platforms.
  • Build and execute ROI-driven campaigns for user acquisition, engagement, and retention.
  • Optimize marketing funnels to balance growth and profitability.
  • Own marketing analytics, attribution, and budgeting.
  • Drive creative strategy and collaborate with product teams for high-converting assets and messaging.
  • Explore and scale new international markets, working closely with the leadership team.
  • Mentor and scale a high-performance marketing team.
  • Work cross-functionally with Product, Data, and Engineering to enable growth 812 years of experience in digital / performance marketing for high-scale consumer tech or gaming / social apps.
  • Proven track record of managing $5M+ monthly budgets efficiently.
  • Deep understanding of CPI, LTV, CAC, ROAS, and marketing attribution models.
  • Analytical and creative able to combine data insights with storytelling.
  • Experience leading teams and driving measurable impact in fast-paced, execution-first environments.
  • Strong stakeholder management and leadership skills.
  • Must have exp- Proven track record of managing 20-40Cr monthly budgets efficiently.

Why Join us :

  • Above-market compensation with strong performance-linked incentives.
  • Ownership & autonomy work directly with founders on high-impact projects.
  • Fast-growth environment 15% MoM scaling, global expansion plans.
  • High ownership, low bureaucracy lean team, fast decisions, meaningful outcomes.
  • Growth opportunities : 50%+ year-on-year growth to top performers.
  • Opportunity to work with high-growth mindset founders with strong ownership.
  • (ref : iimjobs.com)

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