Real-Time CDP Implementation Specialist
ITC InfotechBengaluru, Republic Of India, IN30+ days ago
Job description6-8 years of experience in data engineering, MarTech solutions, or customer data platform architecture. Minimum 2+ years of hands-on experience with Adobe Real-Time CDP (RTCDP) or Adobe Experience Platform (AEP). Adobe RTCDP or AEP certification Strong proficiency in building and mapping schemas, defining datatypes, and managing complex data models. Experience with data ingestion (batch and streaming), data mapping, and transformation tools. Familiarity with identity graphs, identity namespaces, and customer profile unification. Working knowledge of Adobe tools such as Adobe Analytics, Adobe Target, and Adobe Experience Platform services. Ability to work in cross-functional teams, translating business needs into technical implementation. Solid understanding of data privacy regulations (GDPR, CCPA) and how they impact CDP architecture.
Job description
Key Responsibilities :
- Architect and implement Adobe RTCDP solutions tailored to B2C marketing and experience use cases.
- Lead the ingestion, mapping, and transformation of first-, second-, and third-party data sources.
- Design and build XDM-compliant schemas, define datatypes, and establish strong data governance practices.
- Configure identity namespaces and implement identity stitching and resolution strategies.
- Collaborate with marketers and analysts to define audience segmentation strategies and activation channels.
- Ensure data compliance, privacy enforcement, and consent management within the RTCDP environment.
- Integrate RTCDP with Adobe Experience Platform services and external systems using APIs and connectors.
- Support QA, troubleshooting, and performance optimization of data pipelines and segmentation workflows.
- Document architecture, configurations, and data flows for cross-functional visibility and training.
Required Skills & Experience :
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Implementation Specialist • Bengaluru, Republic Of India, IN
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