Talent.com
Senior Public Relations Executive

Senior Public Relations Executive

LOFT PRDelhi, India
5 days ago
Job description

Senior PR Executive – LOFT PR

Location : Mumbai

Experience : 3–4 Years (Mandatory, PR Agency Background)

Salary : As per industry standards

About the Role

We are looking for a dynamic, well-connected Senior PR Executive who understands the fast-paced world of fashion, beauty, lifestyle, luxury and wellness brands. Someone who can independently manage accounts, lead conversations with media, influencers, and stylists, and ensure sharp, consistent brand visibility.

Key Responsibilities Client & Account Management

  • Handle 4–6 lifestyle / fashion / luxury client accounts independently
  • Lead weekly client calls, share updates, and manage expectations
  • Plan monthly PR calendars, campaign ideas, and brand strategies
  • Maintain strong client relationships with timely communication

Celebrity & Stylist Sourcing

  • Manage celeb and stylist requests (Cat A / B / C)
  • Coordinate placements for shoots, events, and gifting
  • Maintain updated stylist & celebrity roster and track all placements

    • Influencer Marketing

  • Identify, shortlist, and negotiate with influencers
  • Manage paid + barter collaborations
  • Brief influencers, track deliverables, and ensure content quality
  • Maintain influencer sheets, costing trackers & ROI reports

    • Media & Editorial Relations

  • Pitch clients to key publications (digital + print)
  • Secure 2–3 media features per client each month
  • Maintain strong relationships with journalists and editors
  • Draft press releases, media notes, bios, and story pitches

    • Reporting & Documentation

  • Prepare weekly updates, monthly PR reports, and placement trackers
  • Maintain media lists, influencer lists, and campaign sheets
  • Track all deliverables—collaborations, features, sightings, gifting

    • Creative & Strategic Input

  • Build PR campaign ideas for collections, stores, events & launches
  • Suggest content ideas, trend hooks, and editorial angles
  • Support in event planning—guest list curation & media invites

    • Cross-Team Coordination

  • Work closely with internal teams (graphics, sourcing, PR assistants)
  • Ensure smooth flow of samples, approvals, and content

    • Skills & Requirements

  • 3–4 years of experience in a PR agency (mandatory)
  • Strong relationships with media, stylists, celebs & influencers
  • Excellent written & verbal communication
  • Highly organised with strong follow-up skills
  • Understanding of fashion, beauty, lifestyle & luxury landscape
  • Ability to multitask and work in a fast-paced environment
  • Social-media-savvy & trend-aware
  • Should be able to join immediately

    • Extras That Matter

  • Should be proactive & self-driven
  • Should take full ownership of accounts
  • Ability to bring 1–2 new clients per month is a bonus
  • Positive attitude, punctuality & professionalism
    • Create a job alert for this search

    Senior Executive • Delhi, India

    Related jobs
    • Promoted
    Public Relations Executive

    Public Relations Executive

    1 FinanceDelhi, India
    Responsibilities : Track and monitor media coverage and industry trends regularly Maintain and update daily media activity and coverage reports Draft and disseminate press releases, media pitches, a...Show moreLast updated: 30+ days ago
    • Promoted
    Sr. Public Relations Executive (Corporate)

    Sr. Public Relations Executive (Corporate)

    Avian We.Delhi, India, India
    Public Relations Executive (Corporate).Possesses understanding of public relations especially about media relations tools. Is open to learning various tools of Public Relations.Should possess online...Show moreLast updated: 8 days ago
    • Promoted
    Public Relations Executive

    Public Relations Executive

    MSL IndiaDelhi, India
    Top 5 things you will do in your role : .Identify media / influencers and build relationships with them.Develop and deliver basic documents in a timely manner. Undertake and own responsibilities pertai...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Public Relations Manager

    Senior Public Relations Manager

    Adfactors PRDelhi, India
    Senior Public Relations Manager Location - Bengaluru Experience : 7 years.Lead and manage multiple client accounts ensuring timely delivery of media advisories, coverage reports, and other deliverab...Show moreLast updated: 27 days ago
    • Promoted
    Senior Public Relations Executive

    Senior Public Relations Executive

    Adfactors PRDelhi, India
    Adfactors PR is a leading PR agency dedicated to transforming the way companies communicate with and connect with their audiences. With a strong focus on innovation and strategic storytelling, we ar...Show moreLast updated: 25 days ago
    • Promoted
    Senior Public Relations Account Executive

    Senior Public Relations Account Executive

    SPAG FINN PartnersDelhi, India
    Company Description SPAG FINN Partners is a global integrated Public Relations and Digital agency focusing on healthcare, technology, start-ups, consumer, travel & hospitality, development, and foo...Show moreLast updated: 28 days ago
    • Promoted
    Public Relations Manager

    Public Relations Manager

    Pay10 IndiaDelhi, India, India
    PR, Brand and Communications Lead.Corporate Communications / Brand / Public Relations / Reputation Management.Fintech / Payments / Cross-border BFSI / PR agencies. Pay10 to be the trusted bridge betw...Show moreLast updated: 17 days ago
    • Promoted
    Public Relations Manager

    Public Relations Manager

    Restroworksnew delhi, delhi, in
    Restroworks is seeking an experienced and dynamic Public Relations (PR) Manager to join our growing team.The PR Manager will be responsible for developing and implementing public relations strategi...Show moreLast updated: 1 day ago
    • Promoted
    Senior Public Relations Account Executive

    Senior Public Relations Account Executive

    Ardent Co.New Delhi, Delhi, India
    Our mission is to enable organizations and leaders in designing and executing impact-focused communications, public policy, and research engagements. We work with a diverse range of clients and indu...Show moreLast updated: 30+ days ago
    • Promoted
    Public Relations Executive

    Public Relations Executive

    Oswaal BooksNoida, Uttar Pradesh, India
    Location : Noida Sec-142 Work Setup : On-site Key Responsibilities : • Press Relations & Media Outreach o Draft, edit, and disseminate press releases, media statements, and authored articles.Maint...Show moreLast updated: 16 days ago
    • Promoted
    • New!
    Senior Public Relations Executive

    Senior Public Relations Executive

    Dentsu CreativeDelhi, India
    Role Overview : We are seeking a proactive and media-savvy.This role involves media relations, content creation, and day-to-day coordination of PR activities to enhance brand visibility and reputati...Show moreLast updated: 17 hours ago
    • Promoted
    Public Relations Executive

    Public Relations Executive

    Elevate PRDelhi, India
    At Elevate, we see public relations as the art of newsworthy storytelling.We are seeking a dynamic PR professional who is passionate about crafting impactful narratives and engaging with the media....Show moreLast updated: 5 days ago
    • Promoted
    • New!
    Public Relations - Senior Manager (PR Agency)

    Public Relations - Senior Manager (PR Agency)

    Team Recruit ConsultanciesDelhi, India, India
    Public Relations - Senior Manager (PR).Overseeing media strategy and account development.Cultivating and maintaining relationships with media and influential professionals.Build and sustain relatio...Show moreLast updated: 1 hour ago
    • Promoted
    Public Relations Manager

    Public Relations Manager

    Looks SalonSouth Delhi, Delhi, India
    Looks Salon, established in 1989 in Karol Bagh, New Delhi, has been at the forefront of the hairdressing industry in northern India. Dedicated to revolutionizing the Salon Industry, Looks Salon prov...Show moreLast updated: 17 days ago
    • Promoted
    Senior Public Relations Manager

    Senior Public Relations Manager

    Weber ShandwickDelhi, India
    Senior Manager – Client Experience Location : .Overview Part of The Weber Shandwick Collective, we’re the earned-first global communications agency, led by world-class strategic thinkers and creative...Show moreLast updated: 17 days ago
    • Promoted
    Public Relations Role

    Public Relations Role

    EmeritusDelhi, Delhi, India
    About Emeritus : Emeritus is committed to teaching the skills of the future by making high-quality education accessible and affordable to individuals, companies, and governments around the world.It ...Show moreLast updated: 15 days ago
    • Promoted
    • New!
    Public Relations Executive

    Public Relations Executive

    Sparkplug Inc.Delhi, India
    Can you talk about artisanal cocktails and chef-driven menus like they’re art forms (because they are)? Are you ready to level up your PR game with some of the most exciting names in food and hospi...Show moreLast updated: 13 hours ago
    • Promoted
    Public Relations Executive

    Public Relations Executive

    Moshi Moshi - The Communication CompanyDelhi, India
    PR Executive - Public Relations Team.About us : We are not just an AD agency or a creative agency, we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy and committ...Show moreLast updated: 4 days ago