Key Responsibilities :
- Translate business needs into clear and well-documented functional and non-functional requirements
- Design scalable and comprehensive marketing automation solutions using MoEngage, including data models, segmentation strategies, workflows, personalization, and reporting mechanisms
- Architect integrations between MoEngage and systems such as CRM, CDP, e-commerce platforms, analytics tools, and other marketing technologies using APIs and integration methods
- Maintain up-to-date expertise in MoEngage features, APIs, and best practices and provide guidance to internal teams and clients
- Provide technical leadership to implementation teams, ensuring adherence to architecture and best practices, while mentoring junior team members
- Collaborate with sales teams during pre-sales by contributing technical expertise, proposals, and participating in client presentations
- Design with a focus on performance, scalability, and reliability, identifying potential bottlenecks and ensuring platform readiness for large-scale data and campaigns
- Create and maintain detailed technical documentation including solution architecture diagrams, integration specifications, and configuration guides, and contribute to internal knowledge bases
- Act as an escalation point for complex technical issues during implementations and integrations, providing effective resolutions
- Ensure all solutions comply with security and regulatory standards
Required Qualifications :
Bachelors degree in Computer Science, Information Technology, or related field6 to 10 years of experience in solution architecture or marketing automation rolesStrong hands-on expertise with the MoEngage platform, including APIs, SDKs, and advanced configurationsProven experience integrating MoEngage with CRM, CDP, e-commerce, and analytics systemsProficiency in programming or scripting languages such as Python, JavaScript, or SQLSolid understanding of marketing automation workflows, segmentation, personalization, and analyticsExperience in leading technical teams and client-facing solution design discussionsStrong problem-solving, analytical, and communication skillsPreferred Qualifications :
Experience with other marketing automation tools such as Braze, WebEngage, CleverTap, or Salesforce Marketing CloudFamiliarity with cloud services like AWS, GCP, or Azure for hosting and integrationsKnowledge of data privacy regulations such as GDPR or CCPAExperience in pre-sales solution consulting roles(ref : hirist.tech)