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Digital Advertising Strategist - Fashion & Lifestyle

Digital Advertising Strategist - Fashion & Lifestyle

AdscreyHaryāna, Republic Of India, IN
4 hours ago
Job description

Adscrey is a digital growth agency based in Sector 16, Gurgaon, dedicated to helping D2C brands scale faster. We offer full-stack digital solutions including :

✅ Performance Marketing

✅ Website Development

✅ SEO (Search Engine Optimization)

✅ Social Media Management

With a results-driven team and strong industry experience, we help brands grow through strategy, execution, and innovation. Whether it’s improving ROI on ads or building high-converting websites

About the role

We are looking for a Media Buyer Meta Ads & Google ads who will be a part of the growth

team. Excellent digital marketing skills and the ability to think creatively is a must for this

role, as creating and optimizing high-performing ads and its measurement will be a key

responsibility. The right candidate will be self-motivated and always go the extra mile to

deliver.

Key responsibilities

  • Responsible for managing Meta Ads & Google ads for performance marketing.
  • Create, execute and optimize campaigns end-to-end on various channels to maximize ROAS
  • Innovate, come up with new campaign ideas and share it with other team members
  • Work with the design and content teams to develop best-in-class marketing
  • campaigns optimized for new user acquisition & conversion, relevance, and customer preferences.
  • Work closely with the team leads to create & drive strategy with the right
  • prioritization of initiatives to deliver the highest returns on performance marketing spends
  • Continuously track and measure campaign level, ad-set level, and ad level performance and come up with actionable insights
  • Drive and track KPIs like revenue, conversions, CPA, CPI, etc. on daily basis and prepare performance reports
  • Acquire insights in online marketing trends in the industry, best practices, and keep strategies up-to-date
  • Collaborate with internal stakeholders on campaign production schedules, modify activity and notify stakeholders of relevant outcomes, fluctuations, and plans.
  • Hard skills we are looking for
  • Previous experience of running Google and Facebook ads extensively
  • Managed marketing budgets to the tune of 30 lakhs or more
  • At least 4 years of experience in Meta Ads & Google ads
  • Have run ads on lookalike audiences, custom audiences, and interest-based audiences

Soft skills we are looking for

  • High Ownership (taking complete responsibility for the growth via the respective channels)
  • Ability to multi-task, work in a fast-paced start-up environment, and get-things-done
  • Creative outlook and an eye for detail
  • Super Iterative (being able to do 1000s of experiments)
  • Excellent analytical skills
  • User Empathy (knows the pulse of the user)
  • What will you get from Amber

  • Fast-paced growth (can skip intermediate levels)
  • Total freedom and authority (everything under you, just get the job done!)
  • What do you get?

  • Competitive Salary
  • Above average career growth, appraisals, and benefits
  • High-standards, fun-loving, collaborative, and growth-focused environment
  • Do not apply if :

  • You lack experience with high-budget ad campaigns
  • You are unwilling to work collaboratively with cross-functional teams
  • Create a job alert for this search

    Digital Advertising Strategist • Haryāna, Republic Of India, IN

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