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Sales Marketing Executive
Sales Marketing ExecutiveEkam Illam Private Limited • Chennai, Tamil Nadu, India
Sales Marketing Executive

Sales Marketing Executive

Ekam Illam Private Limited • Chennai, Tamil Nadu, India
2 days ago
Job description

About Nivasi

Nivasi is a community-first platform designed to help residents of gated communities discover and interact with trusted service providers, local businesses, and product sellers. We are expanding our on-ground presence and looking for a driven, smart, and relationship-oriented Marketing Executive to support our growth.

Role Overview

We are seeking a proactive and energetic Marketing Executive who can manage on-ground marketing, vendor onboarding, resident engagement, and customer support. The ideal candidate is comfortable with field sales, highly computer savvy, and capable of managing both relationship-building and operational follow-through.

Key Responsibilities

1. Vendor Acquisition & Business Outreach

  • Meet local businesses (service providers, shops, product sellers) to onboard them onto the Nivasi platform.
  • Explain Nivasi’s value proposition, pricing, and onboarding process.
  • Build long-term relationships with businesses and encourage them to stay active on the platform.

2. Field Sales & Platform Management

  • Conduct in-person outreach within communities and nearby business zones.
  • Use the Nivasi Admin Portal to onboard vendors, update listings, upload product details, and monitor activity.
  • Assist vendors in understanding how to use the platform and respond to resident reviews.
  • 3. Product Listing & Review Generation

  • Identify local product-based businesses and help them list their catalog on Nivasi.
  • Encourage vendor partners to request reviews from residents to build trust and visibility.
  • Work closely with the product team to ensure listings are complete and accurate.
  • 4. Resident Customer Support

  • Handle incoming support queries from residents via WhatsApp, email, or calls.
  • Troubleshoot issues related to orders, vendor communication, or app usage.
  • Provide prompt and empathetic assistance with a strong customer-first mindset.
  • 5. Marketing Content & Campaign Execution

  • Create simple yet powerful copy for email and WhatsApp marketing campaigns.
  • Understand customer pain points and articulate how Nivasi solves them.
  • Work with internal teams to execute campaigns that drive engagement and adoption.
  • 6. Order Delivery Escalation Management

  • Monitor vendor performance and order delivery statuses.
  • Follow up with vendors when orders are delayed or issues arise.
  • Ensure escalated orders are delivered promptly and maintain service quality standards.
  • 7. Engagement & Growth Initiatives

  • Drive resident engagement through platform activities, offers, and communication.
  • Collect on-ground feedback from both residents and vendors to improve adoption.
  • Work closely with the leadership team to plan and execute community engagement ideas.
  • 8. Work Discipline & Flexibility

  • Work standard business hours (9 AM – 6 PM, Monday–Friday).
  • Be willing to extend hours occasionally during busy periods, events, or escalations.
  • Maintain professionalism, punctuality, and ownership at all times.
  • Required Skills & Qualifications

    Must-Have Skills

  • 2–5 years of field sales / marketing experience , preferably in local business onboarding, FMCG, logistics, or hyperlocal apps.
  • Strong communication skills in English and Tamil (spoken & written).
  • Tech-savvy with hands-on experience using admin portals, CRM tools, spreadsheets, and mobile apps.
  • Customer support experience with strong problem-solving ability.
  • Content writing ability for WhatsApp / email campaigns (basic marketing copywriting).
  • Negotiation & persuasion skills to convince local businesses and drive partnerships.
  • Ability to multitask across marketing, sales, support, and operational follow-ups.
  • A go-getter mindset with the ability to operate independently and deliver results.
  • Good-to-Have Skills

  • Experience working with hyperlocal marketplaces (Dunzo, Swiggy Stores, UrbanClap, Zomato, etc.).
  • Familiarity with community-focused platforms or B2C consumer apps.
  • Creative thinking for engagement initiatives.
  • Prior experience working with support ticketing systems.
  • Personality Traits

  • Highly energetic and self-driven
  • Excellent interpersonal skills
  • Empathetic and resident-focused
  • Detail-oriented with a sense of ownership
  • Comfortable working in fast-moving startup environments
  • Compensation

  • Competitive salary based on experience + performance incentives based on vendor onboarding, resident engagement, and operational efficiency.
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    Marketing Executive • Chennai, Tamil Nadu, India

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