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Brand Manager - B2C eCommerce

Brand Manager - B2C eCommerce

TalentXoPune, India
1 day ago
Job description

Description : We are hiring for Brand Manager (B2C eCommerce, Branding).

Location : Pune

Working Days :

  • 5 days / Week (Alternate Saturdays working and should be comfortable to WFH on 1st and 4th Saturday).

Must have :

  • Looking for a strong Brand Marketing Manager profiles, with experience with well-known B2C brands
  • Mandatory (Experience 1) :

  • Must have total 6+ YOE, and recent 3+ years working in end-to-end Brand Marketing (including Brand building, positioning, & brand strategy)
  • Mandatory (Experience 2) :

  • Must have strong hands-on experience in Brand Marketing for a Top / well-known B2C or Fintech brands
  • Mandatory (Core Skills) :

  • Must possess creative thinking, strong project management skills, and be execution-focused; should have managed brand campaigns including creative development, production, social content, media planning, and buying..
  • Mandatory Candidates from Top-6 IIMs or ISB only

    Mandatory Well-know B2C Brands in FMCG, Fintech, BFSI, Consumer Tech, or Lifestyle brands.

    Mandatory (CTC) :

  • The CTC breakup offered will be 80% fixed, and 20% variable, as per Company policy
  • Role & Responsibilities :

  • Develop and execute brand strategies aligned with organizational goals and consumer insights.
  • Define brand positioning, voice, and creative direction across all channels.
  • Partner with leadership to build long-term brand equity and preference.
  • Manage complete brand P&L for assigned categories or business lines.
  • Lead 360 brand campaigns from concept to execution across digital, social, influencer, and offline platforms.
  • Collaborate with creative, media, and production agencies to deliver high-quality campaigns on time.
  • Own the entire campaign lifecycle : briefing, creative ideation, production, media planning, rollout, and post-campaign evaluation.
  • Deliver campaigns that build awareness, shape perception, and drive measurable business impact.
  • (ref : iimjobs.com)

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    Ecommerce Manager • Pune, India

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