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Manager Social Media

Manager Social Media

ConfidentialGurgaon / Gurugram
4 days ago
Job description

ROLES & RESPONSIBILITIES :

  • Supervise the daily execution of social media campaigns for clients, including planning, posting, campaign management, monitoring, and content creation.
  • Stay updated on social media trends, innovations, and developments in design and applications to ensure campaigns remain relevant and effective.
  • Create or suggest creatives for social and digital pitches, aligning with client objectives and target audience preferences.
  • Support or monitor copywriting for social media platforms according to monthly calendars and social event coverage.
  • Develop comprehensive marketing plans to enhance brand image, increase customer engagement, and improve conversion rates.
  • Track key performance metrics of social media campaigns to optimize results and provide progress reports to management.
  • Review and approve all advertising media for print or web, ensuring compliance with brand guidelines and regulatory requirements.
  • Assist with pitches by providing insights and content ideas to support pitch strategies and objectives.
  • Research and analyze social media trends, ad revenue, and web visitor data to enhance social media presence and campaign effectiveness.
  • Create brand captions and copies for social media postings, maintaining consistency and brand voice across platforms.
  • Set up and optimize clients' social media pages to maximize visibility and engagement.
  • Schedule and monitor postings to maintain consistent engagement on all brand handles.
  • Aid in the daily promotion of brand campaigns online and implement strategies to organically increase followers on popular social media platforms.
  • Manage a high volume of daily social media posts while ensuring quality and relevance.
  • Improve customer engagement and promote social media campaigns to enhance brand visibility and reputation.
  • Handle Online Reputation Management (ORM) for brands, monitoring and managing online reviews and comments.
  • Develop a comprehensive content strategy for social media reels, including topics, themes, and posting schedules.
  • Review content to ensure compliance with relevant regulations, copyright laws, and brand guidelines.

REQUIREMENTS :

  • Bachelor's degree in Marketing, Communications, or related field (Master's degree preferred).
  • Proven experience of 4+ years in social media marketing, with a track record of managing successful campaigns.
  • Strong leadership and team management skills, with the ability to motivate and inspire team members.
  • Excellent communication skills, both written and verbal, with the ability to convey complex ideas effectively.
  • Proficiency in social media management tools, analytics platforms, and content creation software.
  • In-depth understanding of social media platforms, algorithms, and best practices.
  • Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.
  • Creative thinking and problem-solving skills, with a passion for innovation and experimentation.
  • Ability to thrive in a fast-paced environment, prioritize tasks effectively, and meet tight deadlines.
  • Certification in social media marketing or related fields (e.g., Facebook Blueprint, Google Analytics) is a plus.

    • BENEFITS :

  • Competitive salary package commensurate with skills and experience.
  • Opportunities for professional development and training to foster continuous growth.
  • Collaborative and supportive work environment that values innovation and creativity.
  • Flexible work timings, 5-day work week, yearly appraisals, and refreshing breaks for work-life balance.

    • Skills Required

    Content Strategy, Campaign Management, Compliance, Google Analytics, Media Management, Social Media Marketing

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    Social Media Manager • Gurgaon / Gurugram