Senior Digital Marketing Specialist - Real Estate
Roswalt RealtyKurla, Maharashtra, India10 hours ago
Job descriptionBachelor’s / Master’s degree in Marketing, Business, or related field. 3–6 years of digital marketing experience with a proven track record in real estate lead generation & bookings . Strong expertise in SEO, SEM, Google Ads, Social Media Marketing, and Analytics tools . Experience in team handling with leadership skills. Proficiency in Adobe Photoshop, Canva, and video editing tools (preferred). Strong analytical mindset with ability to drive ROI-focused campaigns . Excellent communication, problem-solving, and decision-making skills. Competitive salary + performance-based incentives. Career growth opportunities with leadership exposure. Access to cutting-edge digital tools and strategies. A collaborative, supportive, and growth-driven work environment.
Position Overview
We are seeking an experienced Digital Marketing Specialist with strong expertise in SEO, online lead generation, and team management . The ideal candidate must have prior experience in the real estate sector , with a proven record of generating qualified leads and driving bookings from digital campaigns .
Key Responsibilities
- Develop and implement digital marketing strategies tailored to real estate lead generation and conversion.
- Manage and oversee the performance of a digital marketing team, ensuring targets and KPIs are met.
- Execute and optimize SEO strategies to improve search rankings and organic traffic.
- Plan, execute, and monitor paid campaigns across Google, Meta, LinkedIn, and other platforms.
- Leverage AI tools, CRM systems, and automation to streamline lead nurturing and reporting.
- Coordinate with sales teams to ensure smooth lead-to-booking conversion .
- Create, review, and oversee marketing creatives and content (social media posts, ads, videos, landing pages).
- Track, analyze, and report campaign performance with actionable insights.
- Stay updated with the latest digital marketing and real estate trends .
Requirements
What We Offer
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Digital Marketing Specialist • Kurla, Maharashtra, India
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