We are looking for an experienced Digital Marketing Executive to plan, implement, and manage our online marketing campaigns across multiple digital channels. The ideal candidate will be creative, data-driven, and passionate about building brand visibility, generating leads, and driving measurable results.
Key Responsibilities :
- Develop, implement, and manage digital marketing strategies to promote the company's products / services.
- Plan and execute campaigns across channels such as Google Ads, Meta (Facebook / Instagram) Ads, LinkedIn, and YouTube .
- Manage and optimize the company's website SEO and SEM activities to improve organic visibility and traffic.
- Create engaging and impactful content for social media, email marketing, and digital campaigns .
- Analyze campaign performance using tools like Google Analytics, Meta Business Suite, and other analytics platforms ; prepare performance reports with insights and recommendations.
- Manage company profiles and engagement on social media platforms, ensuring consistency in brand messaging.
- Coordinate with internal teams and external agencies / designers for content creation and campaign execution.
- Stay updated with the latest trends and best practices in digital marketing, SEO, and online advertising.
Requirements :
Bachelor's degree in Marketing, Communications, or related field .2+ years of proven experience in digital marketing, preferably in a similar role.Strong understanding of Google Ads, SEO / SEM, social media marketing, and analytics tools .Experience in using email marketing tools (Mailchimp, HubSpot, etc.) and marketing automation platforms is a plus.Excellent communication, analytical, and project management skills.Ability to work independently and collaboratively in a fast-paced environment.Preferred Skills (Good to Have) :
Basic knowledge of Canva, Adobe Creative Suite, or video editing tools .Experience in lead generation campaigns for B2B / B2C sectors.Certification in Google Ads / Analytics / Meta Blueprint will be an added advantage.Skills Required
Canva, Hubspot, Google Ads, mailchimp, Social Media Marketing, Google Analytics, Sem, Seo, Adobe Creative Suite