Performance Marketing Manager – D2c Fmcg Brand – Exp : 04 Years + Wipro Partnered - Package 12 Lpa
Soulflower Co LtdRepublic Of India, IN1 day ago
Job descriptionMonitor campaign performance on a daily basis, analyzing key performance metrics (KPIs) such as ROAS, CPC, CTR, conversion rates, and customer acquisition costs. Continuously optimize campaigns to improve performance and reach set goals. Conduct A / B tests for creative, targeting, and ad formats to identify the best-performing campaigns. Prepare weekly and monthly performance reports to track the success of campaigns. Use analytics tools like Google Analytics, Meta Business Suite, and Amazon Advertising Console to track and interpret data. Provide actionable insights for scaling successful campaigns and pausing underperforming ones. Manage budgets efficiently across different platforms to ensure maximum ROI. Reallocate budget based on campaign performance and business needs. Work closely with the creative and content teams to develop high-converting ad creatives and copy. Collaborate with cross-functional teams, including sales and product, to align marketing efforts with business goals. Maintain effective communication with external agencies or platforms when required. 4+ years of experience in digital advertising, with hands-on experience managing campaigns on Meta, Google, Amazon, and other platforms. Proven track record of managing and optimizing ad spend across multiple channels. Proficiency in Meta Ads Manager, Google Ads, Amazon Advertising Console, and quick commerce ad platforms. Strong understanding of paid media metrics, performance optimization, and budget management. Familiarity with Google Analytics, Excel, and performance reporting tools. Strong analytical and problem-solving skills. Excellent attention to detail and the ability to work in a fast-paced environment. Strong communication skills, both written and verbal. Ability to work independently as well as part of a team. Return on Ad Spend (ROAS) Cost Per Click (CPC) and Click-Through Rate (CTR) Customer Acquisition Cost (CAC) Conversion Rate Budget adherence and allocation efficiency
Location : Marol Andheri
Report to : Revenue Head
Working days : Mon to Sat (6 full days)
Timings : 10 am to 7 pm
Role Overview :
The Performance Marketing Specialist will be responsible for creating, implementing, and monitoring paid advertising campaigns across multiple digital platforms, including Meta (Facebook, Instagram), Google Ads, Amazon, and quick commerce platforms. The ideal candidate will be data-driven, results-oriented, and highly familiar with the nuances of each platform's advertising operations.
Key Responsibilities :
Campaign Creation & Management :
- Develop, manage, and optimize paid digital marketing campaigns on Meta, Google Ads, Amazon, and quick commerce platforms (e.G., Blinkit, Zepto).
- Set up campaign structures including ad sets, targeting, budgeting, bidding, and creative.
- Ensure alignment of ads with overall brand strategy, product launches, and promotions.
Performance Monitoring & Optimization :
Data Analysis & Reporting :
Budget Management :
Collaboration & Communication :
Key Requirements :
Education : Bachelor's degree in Marketing, Business, or a related field.
Experience :
Technical Skills :
Soft Skills :
Key Performance Indicators (KPIs) :
Create a job alert for this search
Performance Marketing Manager • Republic Of India, IN
Related jobs
- Promoted
Hiring : Acquisition Marketing Manager – Lead Generation & Demand Growth
NovaReach AdsNagpur, IN Your focus will be on creating high-converting funnels that fuel lead generation, pipeline growth, and sustainable revenue.
You’ll work cross-functionally to align paid media, SEO, and content strat...Show moreLast updated: 2 days ago
- Promoted
Manager - Performance Marketing
EmeritusIndia, India Performance Marketing (Global Business).Emeritus is committed to teaching the skills of the future by making high-quality education accessible and affordable to individuals, companies, and governme...Show moreLast updated: 30+ days ago
- Promoted
Growth Marketing Manager
JustCopy IncNagpur, IN AI offers a solution for developers to copy battle-tested software and clone production-ready apps instantly.By eliminating the need for vibe coding and time-consuming AI prompting, JustCopy.AI str...Show moreLast updated: 2 days ago
- Promoted
Performance Marketing Manager
XtracutChennai, Republic Of India, IN If you live and breathe digital marketing, we want to talk to you.We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all...Show moreLast updated: 30+ days ago
- Promoted
- New!
Senior Marketing Manager – E-commerce (D2C)
Flychemnagpur, maharashtra, in We are seeking an experienced and growth-focused.D2C and e-commerce marketing initiatives.The ideal candidate has deep expertise in.
This role requires a hands-on marketer who can own the full custo...Show moreLast updated: 19 hours ago
- Promoted
Performance Marketing Manager – B2b
Work Store LimitedRepublic Of India, IN LIMITED is a leading distributor of premium commercial and industrial solutions in India.We are the exclusive partner for globally renowned brands including.
Lindhaus & Fimap Cleaning Machines.Our m...Show moreLast updated: 18 days ago
- Promoted
Digital Marketing Manager - Demand
UplersNagpur, IN We are hiring a candidate who will be responsible for bringing high-quality Sales Qualified Leads (SQLs) and maintaining the brand’s online presence by working on various marketing campaigns.Planni...Show moreLast updated: 2 days ago
- Promoted
Performance Marketing Executive (Google Ads)
hotsourcedNagpur, IN We’re a performance marketing agency that helps brands grow profitably through paid media.Our approach is lean, transparent, and channel-agnostic—focusing on what moves the needle for our clients.W...Show moreLast updated: 4 days ago
- Promoted
Performance Marketing Manager
Magnus India Consulting ServicesRepublic Of India, IN Hiring for a leading organization specializing in advertising & technology.Looking for a candidate with specialization in running campaigns on Google ads platform and looking at optimization, imple...Show moreLast updated: 9 days ago
- Promoted
Performance Marketing Manager
Texonica DynamicsNagpur, IN Google Ads, Meta Ads और अन्य प्लेटफॉर्म सहित भुगतान किए गए चैनलों पर परफॉर्मेंस मार्केटिंग रणनीतियाँ विकसित और लागू करना.
Google Ads, Meta Ads और Google Analytics जैसे एनालिटिक्स टूल में प्रमाणित वि...Show moreLast updated: 1 day ago
- Promoted
Performance Marketing Director
Canonical CompanyNagpur, IN Performance Marketing Director (Part-Time).Canonical is looking for a Part-Time Performance Marketing Director, a data-driven leader who can scale digital acquisition across multi-channel ecosystem...Show moreLast updated: 2 days ago
- Promoted
Performance Marketing Manager
ShayNew Delhi, Republic Of India, IN Shay is a modern Indian brand that focuses on the kitchen, the heart of the home where family gathers and culinary magic happens.
Shay aims to be a holistic brand for home cooking and food, providin...Show moreLast updated: 30+ days ago
- Promoted
Digital Marketing Manager
The NineHertz - IndiaNagpur, IN Search Digital Marketing Manager.With a client roster spanning startups to enterprise brands across industries like healthcare, finance, and eCommerce, The NineHertz is committed to driving measura...Show moreLast updated: 2 days ago
- Promoted
Performance Marketing Manager
WPP Media WorldwideNagpur, IN Every influential brand is built on more than ambition — it is built on intention.We craft strategies that respect the intelligence of consumers, honor the vision of our clients, and balance perfor...Show moreLast updated: 2 days ago
- Promoted
Affiliate Marketing Manager
AppsClicksNagpur, IN AppsClicks is a leading mobile performance marketing agency that uses AI, machine learning, and data analytics to connect clients with the right users.
With offices in Tel Aviv and Lisbon, we delive...Show moreLast updated: 1 day ago
- Promoted
Manager, Growth Marketing - Mobile Acquisition
MavlersNagpur, IN Full-Time Employee Based Contract.AM to 3 : 00 PM IST (USA based client).Immediate Joiners OR 15 Days (1st Choice ONLY).We are seeking a data-driven, and performance-oriented.HOMER (learn to read) an...Show moreLast updated: 2 days ago
- Promoted
- New!
Performance Marketing Manager
AquaCentricRepublic Of India, IN Job Description : Digital Marketing Specialist – AquaCentric Therapy.Performance Marketing & Lead Generation.Facebook, Instagram, Google Search & Display.
CPL, CPQL, conversion %, and ROI.Drive landi...Show moreLast updated: 20 hours ago
- Promoted
Product Marketing Manager
TML Partners SyndicateNagpur, IN We’re Hiring : Product Marketing Manager.TML Partners Syndicate is seeking an experienced and strategic.This role bridges the gap between product, marketing, and sales — turning insights into impact...Show moreLast updated: 2 days ago