Semantic - Marketing Specialist
Tynksight Technologies Pvt ltdPune, India16 days ago
Job descriptionDevelop and execute comprehensive marketing strategies to drive awareness, engagement, and pipeline growth. Lead end-to-end campaign planning from ideation and content development to performance analysis and optimization. Manage digital channels (SEO, SEM, email, social media, website) and ensure consistent brand messaging across all platforms. Collaborate with product and sales teams to craft effective go-to-market strategies and support product launches. Conduct market research, competitor analysis, and customer segmentation to identify new opportunities. Lead, mentor, and grow a high-performing marketing team. Track, report, and communicate campaign performance and marketing KPIs to leadership. Master's or Bachelors degree in Marketing, Business, Communications, or a related field. 5-8 years of relevant marketing experience, with at least 2 years in a leadership or team management role. Proven success in driving measurable growth through integrated marketing strategies. Strong understanding of digital marketing, content marketing, and demand generation. Excellent communication, analytical, and project management skills. Experience with marketing tools such as HubSpot, Google Analytics, SEMrush, Meta Ads, or similar platforms. Creative thinker with the ability to translate insights into impactful campaigns
Were looking for a strategic and hands-on Marketing Specialist to drive brand growth, lead campaigns, and shape our go-to-market strategies.
- You will oversee the marketing function, manage a small team, and work cross-functionally with sales, product, and design teams to deliver measurable business results.
Key Responsibilities :
Qualifications & Skills :
(ref : iimjobs.com)
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Marketing Specialist • Pune, India
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