Finance Business Partner

Company Description UrbanGabru is a men's lifestyle brand created to challenge stereotypes around men's fashion and grooming in India. The company focuses on empowering men who are interested in style, personal care, and self-presentation by offering products and content tailored to their needs. UrbanGabru aims to build a strong community of urban men who value confidence, grooming, and fashion as part of their everyday lives. The brand is committed to redefining men's lifestyle standards and promoting a modern, aspirational image for its customers.

Role Description:

1. SKU & Platform-wise P&L

· Prepare and maintain detailed P&L reports at SKU, platform, brand, and channel level.

· Track gross revenue, discounts, marketplace commissions, logistics cost, payment fees, advertising cost, COGS, packaging cost, returns, damages, and contribution margin.

· Identify profitable and loss-making SKUs across Amazon, Flipkart, Myntra, Nykaa, Quick Commerce, D2C, offline, and other channels.

· Track margin movement and explain reasons for profit drop or improvement.

· Work with e-commerce, performance marketing, supply chain, and accounts teams to understand cost movement and margin leakage.

2. Working Capital Management

· Monitor inventory value, receivables, vendor payments, marketplace settlements, advances, and blocked capital.

· Prepare working capital requirement reports for monthly and quarterly planning.

· Track slow-moving stock, high inventory days, dead stock, near-expiry stock, and inventory ageing from a finance point of view.

· Support purchase and inventory decisions based on sales velocity, stock cover, cash flow, and margin priority.

· Highlight where cash is stuck and recommend corrective action.

3. Cash Flow Management:

· Prepare weekly, monthly, and quarterly cash flow statements and projections.

· Track inflows from marketplaces, D2C, offline, quick commerce, and other channels.

· Track outflows including vendor payments, salaries, marketing spends, logistics, marketplace charges, rent, software, and other business expenses.

· Highlight upcoming cash gaps, cash surplus, payment pressure, and working capital needs.

· Coordinate with finance and business teams to align planned expenses with available cash flow.

4. Future Projections & Business Planning:

· Prepare sales, margin, cash flow, inventory, and profitability projections.

· Build financial models for new product launches, channel expansion, marketing spends, pricing changes, and inventory planning.

· Support annual operating plans, monthly forecasts, quarterly reviews, and leadership presentations.

· Prepare what-if scenarios for revenue growth, ad spend increase, price change, margin drop, return increase, or inventory build-up.

· Help leadership understand the financial impact of business decisions before execution.

5. Data Analysis & Business Insights:

· Analyze sales, margin, inventory, receivables, ad spends, marketplace settlements, and platform performance data.

· Identify trends, anomalies, risks, and opportunities from large data sets.

· Spot margin leakage due to wrong pricing, high discounts, high returns, logistics cost, platform deductions, or incorrect COGS.

· Create dashboards and reports that are simple for business teams to understand.

· Convert complex financial data into practical action points for leadership and business teams.

Qualifications:

• Strong understanding of e-commerce, marketplace, or D2C business models.

• Good knowledge of SKU-level and platform-level P&L.

• Strong Excel / Google Sheets skills including pivots, lookups, formulas, dashboards, and financial modelling.

• Understanding of gross margin, contribution margin, working capital, cash flow, inventory, receivables, payables, and cash conversion cycle.

• Strong calculation ability and comfort with large data sets.

• Ability to identify business trends and margin patterns from data.

• High attention to detail and ability to catch errors in numbers, formulas, platform deductions, and COGS.

• Strong logical thinking, business IQ, and ability to simplify complex numbers for decision-making.

• Ability to work with cross-functional teams such as e-commerce, marketing, supply chain, operations, accounts, and leadership.

Good to Have

• Experience with Amazon, Flipkart, Myntra, Nykaa, D2C, or Quick Commerce financial reporting.

• Experience in FMCG, beauty, personal care, consumer products, or marketplace-led businesses.

• Knowledge of Power BI, Looker Studio, Tableau, SQL, or other dashboarding tools.

• Understanding of marketplace settlements, commission structures, ad spends, return cost, claims, deductions, and reconciliation.

• Experience in budgeting, forecasting, management reporting, and business review presentations.

• Ability to build simple automated reports and dashboards from raw data exports.

Skills Required
Power Bi, Sql, Excel, google sheets , Financial Modelling, Data Analysis, Tableau