Marketing Executive

Education - Graduate

BTL -

Plan and execute local marketing events, loan melas, housing society activations, kiosk setups, etc.

Distribute and install marketing collaterals at strategic locations in the branch catchment area

Manage vendor coordination for field-level execution as needed

Execute Marketing BTL activities near branches, catchment areas on a daily and weekly basis

Branch Branding & Collateral Management -

Ensure consistent branding across all branches (signages, posters, standees, etc.)

Conduct regular collateral audits and replenish marketing materials by traveling to branches

Maintain inventory and usage records for all marketing collaterals

Coordination & Planning -

Work closely with Branch Managers to identify local marketing opportunities

Share weekly activity plans and post-activity reports with the central marketing team

Gather insights from the field to recommend hyperlocal campaigns or improvements