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Naukripay
Brand Manager ( Pune )Naukripay • Pune, Maharashtra, India
Brand Manager ( Pune )

Brand Manager ( Pune )

Naukripay • Pune, Maharashtra, India
28 days ago
Job description
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brand manager oversees the public image and market positioning of a product service or company. They act as the "guardian" of the brand ensuring its voice messaging and visual identity are consistent across all channels to build customer loyalty and drive role is a blend of creative strategy and business analytics. Their day-to-day responsibilities typically include:Market Research & Analysis: Conducting surveys analyzing sales data and monitoring competitor activity to identify trends and consumer Strategy: Defining the brands personality target audience and unique value Oversight: Planning and managing marketing campaigns product launches and promotional events in collaboration with advertising -Functional Collaboration: Working alongside product development sales and design teams to ensure product experiences align with brand & Performance Tracking: Managing marketing budgets and analyzing the success of campaigns using data analytics


Required Skills:

Social Media Manager creates schedules and manages content across platforms (Instagram TikTok LinkedIn etc.) to enhance brand awareness engage audiences and drive conversions. Key duties include developing content strategies analyzing performance metrics (KPIs) running paid advertising campaigns and staying updated on digital trends. Prospects Prospects 2 Key Responsibilities Content Strategy & Creation: Planning creating and publishing high-quality engaging content (text image video) tailored for specific platforms. Account Management: Maintaining a consistent brand voice across all social media channels. Engagement & Community Management: Interacting with users responding to messages and fostering community loyalty. Analytics & Reporting: Monitoring user metrics analyzing campaign performance and adjusting strategies to optimize results. Trend Monitoring: Staying current on social media trends algorithm updates and emerging technologies. Indeed Indeed 6 Required Skills and Qualifications Platform Knowledge: Expertise in managing Facebook Instagram LinkedIn TikTok YouTube and X (Twitter). Communication: Excellent written and verbal communication skills with strong copywriting capabilities. Creative Skills: Proficiency in content creation tools (e.g. Canva video editing software). Analytical Abilities: Ability to analyze data and interpret insights for future strategies. Experience: Previous experience in marketing social media management or a related role. Indeed Indeed 5


Employment Type : Full Time
Experience: years
Vacancy: 1
Monthly Salary Salary: 50000 - 80000
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Brand Manager ( Pune ) • Pune, Maharashtra, India

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