Assistant Manager PR & Communications

Job Description PR & Communications
WHAT WE DO AND WHO WE AREJoin the dynamic team at Wholsum Foods and be part of an extraordinary movement! Our mission is simple: to change the worlds eats. With brands like Slurrp Farm and Mille we offer healthy and delicious alternatives to the junk food epidemic. Its time to rediscover the nutritious traditions of our ancestors and embrace the power of millets like Ragi Jowar Bajra and Foxtail Millet.Led by founders - Shauravi Malik and Meghana Narayan we are food enthusiasts entrepreneurs and mothers committed to making a difference. Were expanding globally and seeking talented individuals who thrive in a collaborative innovative and high-growth environment. Join us and embark on a rewarding journey where you can grow professionally while having a blast! At Wholsum Foods we celebrate diversity and unity all driven by a shared mission to revolutionize the way we eat. Our team is our greatest asset and our core valuesRelationship First Dependable Passionate and Growth Mindsetbring out the best in each team member. We take pride in being an equal opportunity workplace embracing individuals regardless of race color ancestry religion sex sexual orientation marital status disability or gender identity. Together we will redefine the future of food!We are also Great Place to Work Certified.
ROLE OVERVIEW:We need someone who can tell our story well - to customers to our team to the media to partners and investors. This role leads both external and internal communications at Wholsum Foods. Youll be responsible for how we communicate across all stakeholder groups and platforms making sure our message is clear consistent and true to who we are whether its media outreach an internal update or a customer-facing communication. Youll need to write clearly think strategically about messaging and be comfortable managing multiple projects without losing sight of quality. You must genuinely care about food nutrition and our mission to change the way the world eats. If youre the type who gets excited about finding the right words and building real connections (not just sending press releases into the void) this might be for you.
KEY RESPONSIBILITIES:-
External Communications:

• Build and maintain relationships with journalists and media outlets; pitch stories proactively respond to queries and position Wholsum Foods as a credible voice in the food and nutrition space
• Write and edit all external-facing materials: press releases media responses briefing notes speaking points reports and presentations that need to go to partners investors or the public
• Manage our LinkedIn presence - create and execute an organic content strategy schedule posts write copy and keep the page active and engaging
• Lead organic influencer seeding and earned media initiatives through strategic PR collaborations
• Manage crisis communication; respond quickly transparently and in a way that stays true to our brand even under pressure
• Track PR performance and media coverage analyse whats working (and what isnt) and use those insights to improve future efforts
• Liaise with our PR agency to ensure the overall strategy aligns with business goals and brand voice

Community Building & Engagement:

• Build and nurture an engaged parent community primarily through WhatsApp driving meaningful conversations and engagement
• Own community growth partnerships and engagement initiatives to create a trusted space for moms and parents
• Lead community-led campaigns and collaborate with cross-functional teams to incorporate consumer insights into brand communication and campaigns

Executive Communications:

• Support the leadership teams LinkedIn presence - draft posts around launches milestones thought leadership and industry trends that position them as credible voices in the space
• Prepare leaders for external interactions - write talking points key messages and briefing materials for media interviews investor meetings and public appearances
• Maintain essential executive communication tools including the company factsheet PR database and FAQs

Internal Communications:

• Own the quarterly internal newsletter end-to-end; work with the HR team to plan content and timelines write the first draft and proof all sections coordinate with interviewees and stakeholders for contributions work with the creative team on design and ensure its published on schedule
• Draft organisation-level announcements - whether its a new milestone company update or important change make sure the message is clear and lands well

ELIGIBILITY CRITERIA:

• 35 years in PR corporate communications or a similar role where youve actually done this work (not just observed it)
• You can write. Clearly compellingly and quickly. You know the difference between a good story and a corporate update that no one will read
• Experience managing media relationships and working with PR agencies. You understand what makes a story worth covering youve built relationships with journalists beyond one-off pitches and you know how to brief and hold agencies accountable for results
• Strong project management instincts - you can juggle the newsletter a media query LinkedIn posts and a founders panel prep without dropping anything or losing your mind
• Youre comfortable working with senior leadership and asking the right questions to get what you need even when theyre busy
• The ability to switch between audiences without losing your voice; what works for employees wont work for investors and you know how to adjust without sounding like a different company

Start Date: ImmediatelyLocation: Golf Course Road Gurugram

Required Experience:

Manager

Employment Type : Full Time
Department / Functional Area: Marketing
Experience: years
Vacancy: 1