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Zywave
ZYWAVE - Product Owner - Marketing/Content & Digital ExperienceZywave • Pune, India
ZYWAVE - Product Owner - Marketing/Content & Digital Experience

ZYWAVE - Product Owner - Marketing/Content & Digital Experience

Zywave • Pune, India
30+ days ago
Job description

About the Role:

We are looking for a customer-centric Product Owner to enhance digital experiences, content delivery, and marketing workflows. This role focuses on optimizing user journeys and driving engagement across platforms.

Key Responsibilities:

- Own customer-facing product experiences and engagement journeys

- Manage content workflows and delivery across platforms

- Drive marketing automation and engagement initiatives

- Gather customer feedback and translate it into product requirements

- Collaborate with design teams to optimize UI/UX

- Support API integrations for seamless customer experiences

Required Skills & Experience:

- Strong understanding of UI/UX principles

- Experience with content and marketing platforms

- Ability to translate customer insights into product improvements

- Familiarity with API integrations

- Strong communication and stakeholder management

Nice to Have:

- Experience with CMS platforms

- Knowledge of digital marketing and customer journey mapping

Key Competencies:

- Customer-first mindset

- Strong storytelling and communication skills

- Collaboration across product, design, and business teams

(ref:iimjobs.com)
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ZYWAVE - Product Owner - Marketing/Content & Digital Experience • Pune, India