Talent.com
Mosaic Wellness
Assistant Manager OR Manager Influencer Marketing for Man MattersMosaic Wellness • Thane, India
Assistant Manager OR Manager Influencer Marketing for Man Matters

Assistant Manager OR Manager Influencer Marketing for Man Matters

Mosaic Wellness • Thane, India
30+ days ago
Job description
About The Role

At Man Matters, we're building India's most trusted, science-backed men's health and wellness brand and influencer marketing is at the heart of how we grow.

We're looking for someone who can balance strategy with execution and take ownership of outcomes. You will drive influencer led growth across categories like hair, beard, health and fitness, working on real business problems, not vanity campaigns.

If you enjoy building at scale, experimenting fast, and seeing direct impact, this is for you.

What You Will Own

  • Execute and optimise the influencer engine

Run influencer campaigns end-to-end across key products and categories

Drive influencer led GTMs with clear briefs, timelines, and deliverables

Track and optimise budgets with a focus on performance outcomes

  • Create high quality, conversion-focused content

Identify, brief, and manage creators across Meta and YouTube

Build content that is problem-first, insight led, and conversion-focused

Continuously test new formats, creators, and hooks based on data

  • Develop your performance instinct

Track performance across creators and content types; identify what's working and why

Support structured experimentation and help build repeatable playbooks

Contribute to building a performance first culture within the influencer function

  • Build and manage creator relationships

Scout and onboard creators across niches fitness, grooming, health, lifestyle

Build relationships with doctors, experts, and credibility-led creators

Coordinate with agencies and external partners where needed

  • Collaborate closely with other teams

Work with Brand, Category, Performance, and E-com teams on aligned campaigns

Feed creator and content insights back into briefs and product conversations

What We Are Looking For

Coordinate across functions on product launches and platform priorities

3 To 5 Years Of Experience In Influencer Marketing

Brand side or D2C experience strongly preferred; agency experience considered if

paired with a strong execution track record

Demonstrated ability to run influencer campaigns with measurable business outcomes,

not just content output

Solid understanding of performance-led influencer content — what makes a good hook,

a strong brief, a converting script

Organised and detail-oriented — can juggle multiple campaigns and creators without

dropping the ball

Strong communicator : with creators, internal teams, and in written briefs

High ownership mindset : you move things forward without waiting to be told, and you

follow through

  • Bias for action : you'd rather try, learn, and course-correct than wait for the perfect plan

What Will Set You Apart

You've moved beyond just managing deliverables — you think about why a piece of

content works or doesn't

You have a genuine instinct for creators and audiences, not just follower counts

You have started building or contributing to systems and playbooks, not just executing

campaigns

You care about data you look at performance numbers proactively, not just when

asked

You're ready to own a category, not just a campaign

Why Man Matters

Build for a brand that stands for honest, science-backed care for modern Indian men

Real ownership — your work directly shows up in campaign performance and revenue

Work across hair, beard, health and fitness — categories where influencer marketing

has genuine business impact

A team that values quality, speed, and learning over process for its own sake

Clear growth path into a senior role for the right person.
Skills Required
Influencer campaigns, Performance-led influencer content
Create a job alert for this search

Assistant Manager OR Manager Influencer Marketing for Man Matters • Thane, India

Similar jobs

Assistant Manager - Abm

EmeritusThāne, Republic Of India, IN

About Emeritus: Emeritus is committed to teaching the skills of the future by making high-quality education accessible and affordable to individuals, companies, and governments around the world.It ... Show more

 • Promoted

Area Sales Manager

Alfa LavalThāne, Republic Of India, IN

Area Sales Manager- West (WIFH)At Alfa Laval, we always go that extra mile to overcome the toughest challenges.Our driving force is to accelerate success for our customers, people, and planet.You c... Show more

 • Promoted

Assistant Manager/ Deputy Manager - Marketing Communication (Thane, Maharashtra)

AdMax LocalThāne, Republic Of India, IN

IntroductionJob descriptionCreates a local MarCom Strategy based on the Group MarCom & Brand strategyCreates and executes the local content roadmap together with internal key stakeholders for on an... Show more

 • Promoted

Assistant Manager Internal Audit

Nirav Kotecha & Co. GlobalBorivli, Republic Of India, IN

Chartered Accountants are looking for Assistant Manager - Internal Audit at Mumbai location.Perform and control complete audit cycle including risk & control management over the operational efficie... Show more