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thimblerr
Marketing Managerthimblerr • Gurgaon / Gurugram, India
Marketing Manager

Marketing Manager

thimblerr • Gurgaon / Gurugram, India
30+ days ago
Job description
About The Role

We are looking for our first Marketing Manager to join the founding team. This is not a 'sit back and strategize' role; it is a high-impact, hands-on execution role. You will be the voice of the brand and the engine behind our growth. You will own the marketing calendar, drive customer acquisition, and shape the brand narrative from Day 1.

What You Will Build (Responsibilities)

  • Growth & Performance
  • Paid Acquisition: Launch and manage campaigns on Meta (Instagram/Facebook) and Google Ads with the Performance Marketing team. You should be comfortable obsessing over CAC, ROAS, and CTR.
  • Retention: Set up and manage email/SMS marketing flows (Welcome series, Abandoned Cart) using tools like Klaviyo.
  • Website: Oversee the Shopify storefront, ensuring product pages are optimized for conversion (CRO) and user experience.
  • Brand & Content (The Voice)
  • Social Media: Own the organic social strategy. You don't just post; you build a community and engage with early adopters.
  • Storytelling: Craft compelling copy for ads, emails, and product descriptions that clearly communicates our value proposition.
  • Influencer Seeding: Identify and manage relationships with micro-influencers and content creators to build social proof.
  • Operations & Analytics
  • Analyze weekly data to report on what's working and what isn't.
  • Coordinate creative assets (briefing designers or creating content yourself using Canva/CapCut).

Who You Are

  • A D2C Native: You have 3+ years of experience in e-commerce or fashion startups. You understand the mechanics of an online store.
  • A 'T-Shaped' Marketer: You have broad knowledge across all marketing channels but deep expertise in at least one (e.g., Paid Social or Content).
  • Data-Informed, Creative-Led: You can read a spreadsheet to find insights, but you understand that great creative is what actually sells.
  • Scrappy: You are comfortable working with limited budgets and finding creative ways to grow. You treat the company's money like your own.

Tech Stack You Should Know

  • Shopify
  • Meta Ads Manager & Google Analytics
  • Klaviyo (or similar email tools)
  • Canva / CapCut (for quick creative)

Why Join Thimblerr

  • Founding Team Status: You will work directly with the Founders and have a front-row seat to building a brand from the ground up.
  • Ownership: Significant ESOP pool available for this role.
  • Impact: Your work will directly correlate to the company's revenue and success.

How To Apply

Send your resume to [HIDDEN TEXT] with the subject line:

'Application : Marketing Manager '

Skills: shopify,analytics,social media,marketing manager
Skills Required
Shopify, Canva, Google Analytics
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Marketing Manager • Gurgaon / Gurugram, India